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Understanding human motivation can increase sales with Darryl Salerno
Understanding human motivation can increase sales with Darryl Salerno

Episode 38

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Our episode guest is Darryl Salerno, president and CEO of Second Quadrant Solutions. He works with professional service companies to …

5 years, 5 months ago

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Fourteen tips to increase news release engagement that every PR person should know with Business Wire’s Serena Ehrlich
Fourteen tips to increase news release engagement that every PR person should know with Business Wire’s Serena Ehrlich

Episode 37

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Learn what you can be doing to increase your news release engagement and how you can use commercial newswires to your benefit with Se…

5 years, 5 months ago

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Why “storytellers” may not be the best word to describe PR pros with Carnival Cruise Line’s Chris Chiames
Why “storytellers” may not be the best word to describe PR pros with Carnival Cruise Line’s Chris Chiames

Episode 36

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Learn why the word “storytellers” can have a negative connotation for PR pros with our guest Chris Chiames of Carnival Cruise Line.

Fi…

5 years, 6 months ago

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How newsrooms post content on their websites with Axia Public Relations’ Jason Mudd, APR
How newsrooms post content on their websites with Axia Public Relations’ Jason Mudd, APR

Episode 35

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Learn how newsrooms post stories and content on their websites and what to expect when your story goes live with our host, Jason Mudd…

5 years, 6 months ago

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Tips on telling your company’s story with Rayonier’s Alejandro Barbero
Tips on telling your company’s story with Rayonier’s Alejandro Barbero

Episode 34

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Learn how to tell your company’s story by involving employees with our guest Alejandro Barbero, director of strategic development and…

5 years, 6 months ago

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Understanding photography copyright law with Hashtag Legal’s Jamie Lieberman
Understanding photography copyright law with Hashtag Legal’s Jamie Lieberman

Episode 34

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Learn how to avoid copyright infringement when using stock photography with our guest Jamie Lieberman, owner and founder of Hashtag L…

5 years, 6 months ago

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The power of PR measurement with Katie Delahaye Paine
The power of PR measurement with Katie Delahaye Paine

Episode 32

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Our episode guest is Katie Delahaye Paine, aka The Measurement Queen, a pioneer in the measurement field for three decades. Her lates…

5 years, 7 months ago

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Why marketing is the heart of any enterprise with Jeffrey J. Fox
Why marketing is the heart of any enterprise with Jeffrey J. Fox

Episode 3

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Our episode guest is Jeffrey J. Fox, founder of Fox & Company Marketing Consultants and author of 11 bestselling books. For more than…

5 years, 7 months ago

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10 elements of news and newsworthiness with Axia Public Relations’ Jason Mudd, APR
10 elements of news and newsworthiness with Axia Public Relations’ Jason Mudd, APR

Episode 30

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Learn what makes a story newsworthy with our host, Jason Mudd. Jason is the managing partner of Axia Public Relations.

Five things you…

5 years, 7 months ago

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Four leadership tips to guide you through uncertain times with Ken Jacobs
Four leadership tips to guide you through uncertain times with Ken Jacobs

Episode 29

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Our episode guest is Ken Jacobs PCC, CPC, owner and principal of Jacobs Consulting & Executive Coaching. Ken is an experienced certif…

5 years, 7 months ago

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