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How your company can effectively hire and work with a PR agency with Drew McLellan
Episode 14
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Guest:
Our episode guest is Drew McLellan, CEO at the Agency Management Institute. For almost 30+ years, McLellan has been in the adve…
5 years, 9 months ago
How to use personality analytics to better hire, engage, and develop employees with Dolly Penland
Episode 13
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Learn how to hire the best individual for your company, lead them to their highest potential, and remotely manage them during the pan…
5 years, 9 months ago
Transitioning from a career in journalism to PR with Crowley’s David DeCamp
Episode 12
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Learn how you can transition a career in journalism to PR with our guest David DeCamp, corporate communications manager at Crowley.
G…
5 years, 9 months ago
Going on "Undercover Boss" with Executive Producer Mike Cotton
Episode 11
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Learn the production process for Undercover Boss and what it’s like to be on the show with our guest Mike Cotton. Cotton is an execut…
5 years, 9 months ago
Earned media attribution technology, PR research, and calculating PR's ROI w/ Cision's Mark Weiner
Episode 6
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Learn about earned media attribution technology, quantifying ROI for your PR, and making better business decisions with our guest Mar…
5 years, 9 months ago
What it takes to get on Undercover Boss with Axia Public Relations’ Jason Mudd, APR
Episode 5
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Jason helps companies get their bosses on Undercover Boss. Learn what it takes to get your company on Undercover Boss and why your co…
5 years, 9 months ago
Online customer reviews – best practices with ReviewMaxer’s Garrett Sussman
Episode 2
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Learn to acquire and utilize your customers’ reviews to improve your business’ ranking and visibility with our guest, Garrett Sussman…
5 years, 9 months ago
Keeping your PR creative, imaginative, curious, and intuitive with Disney's Duncan Wardle
Episode 3
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Learn how to challenge the rules of your industry and keep your team creative, imaginative, curious, and intuitive with our guest, Du…
5 years, 9 months ago
How good PR pitches make good stories w/ Inc Magazine's Jeff Haden
Episode 4
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Learn how to pitch to the media with our guest Jeff Haden. He is a contributing editor for Inc. Magazine, which averages 2.5 million …
5 years, 9 months ago
PR measurement with expert Johna Burke, AMEC
Episode 7
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Learn how you should be measuring your PR campaigns and what the current PR measurement trends are with our guest Johna Burke. Burke …
5 years, 9 months ago