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Brand Perceptions of Podcasting, Australia's Audio Growth, & More

Brand Perceptions of Podcasting, Australia's Audio Growth, & More


Episode 404


Here's what you need to know for today in the business of podcasting: a new study of how brands see podcasting, political spending spikes, and growth in Australian podcasting

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Published on 1 year, 3 months ago

Attention Attention, Limited Time 🍂 Branding, & More

Attention Attention, Limited Time 🍂 Branding, & More


Episode 403


Here's what you need to know for today in the business of podcasting: IAB and MRC collab, what to expect from fall marketing, and the French.

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Published on 1 year, 3 months ago

Podcast Advertising's August, Industry Growth in Saudi Arabia, & More

Podcast Advertising's August, Industry Growth in Saudi Arabia, & More


Episode 402


Here's what you need to know for today in the business of podcasting: a podcast boom in the Middle East, Spreaker Create in Beta, and podcast advertising rates in August.

Find links to every article m…


Published on 1 year, 3 months ago

New Branded Podcast Report, Australia's Audio 📈, & More

New Branded Podcast Report, Australia's Audio 📈, & More


Episode 401


Here's what you need to know for today in the business of podcasting: a new study release from Cohost and Sounds Profitable, political ads about to boom, and Chartable is back up

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Published on 1 year, 3 months ago

A Look @ Podcasting's Landscape, Rising Ad Loads, & More

A Look @ Podcasting's Landscape, Rising Ad Loads, & More


Episode 400


Here's what you need to know for this week in the business of podcasting: brand safety in the modern age, new data from Sounds Profitable, and celebrity podcasting deals.

Find links to every article m…


Published on 1 year, 3 months ago

New Podcast Landscape Study, Why Big-Ticket Podcast Deals Happen, & More

New Podcast Landscape Study, Why Big-Ticket Podcast Deals Happen, & More


Episode 399


Here's what you need to know for today in the business of podcasting: a new study from Sounds Profitable, Edison Podcast Metrics UK, and podcasting in the creator economy.

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Published on 1 year, 3 months ago

New Audience Survey Tool, News Publishers on Brand Safety, & More

New Audience Survey Tool, News Publishers on Brand Safety, & More


Episode 398


Here's what you need to know for today in the business of podcasting: how to conduct an audience survey, brands fear culture wars, and Netflix is still courting advertisers.

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Published on 1 year, 3 months ago

Kelce Bros. Sign Amazon, SXM Finds Podcast Ad Halo Effect, & More

Kelce Bros. Sign Amazon, SXM Finds Podcast Ad Halo Effect, & More


Episode 397


Here's what you need to know for today in the business of podcasting: Kelce deals, Magellan AI's top spenders, and the importance of host chemistry.

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Published on 1 year, 3 months ago

The Case for Hard News Ads, Raising Standards for Podcasting, & More

The Case for Hard News Ads, Raising Standards for Podcasting, & More


Episode 396


Here's what you need to know for today in the business of podcasting: Tom Webster's keynote at Podcast Movement, the case for hard news, and the modern race for fact checking.

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Published on 1 year, 3 months ago

Stories @ Podcast Movement DC, FTC Eyes Fake Followers, & More

Stories @ Podcast Movement DC, FTC Eyes Fake Followers, & More


Episode 395


Here's what you need to know for this week in the business of podcasting: a recap of Podcast Movement, new FTC rules for creators, and gross ad spend spikes.

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Published on 1 year, 3 months ago





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