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Child Safety in Advertising, Patreon Podcasters Made $350m in '23, & More

Child Safety in Advertising, Patreon Podcasters Made $350m in '23, & More


Episode 380


Here's what you need to know for today in the business of podcasting: what new online privacy bills mean for advertisers, video podcasting gets the spotlight, and NYT Audio goes open.

Find links to ev…


Published on 9 months ago

Ad-Skipping's Impact, Web Browser Regulation, & More

Ad-Skipping's Impact, Web Browser Regulation, & More


Episode 379


Here's what you need to know for this week in the business of podcasting: what ad skipping means to podcasters, YouTube and brand safety, and the possibility of browser regulation.

Find links to every…


Published on 9 months ago

Ad-Skipping's Impact, Web Browser Regulation, & More

Ad-Skipping's Impact, Web Browser Regulation, & More


Episode 379


Here's what you need to know for this week in the business of podcasting: what ad skipping means to podcasters, YouTube and brand safety, and the possibility of browser regulation.

Find links to every…


Published on 9 months, 1 week ago

Ad Skipping's Real Impact, UK Podcasting Growth, & More

Ad Skipping's Real Impact, UK Podcasting Growth, & More


Episode 378


Here's what you need to know for this week in the business of podcasting: the hidden cost of ad skipping, more q2 analysis, and why standardization is a marketing challenge.

Find links to every articl…


Published on 9 months, 1 week ago

Megaphone ✅ IAB Certified, YouTube's Scale Power, & More

Megaphone ✅ IAB Certified, YouTube's Scale Power, & More


Episode 377


Here's what you need to know for today in the business of podcasting: megaphone gets IAB certified, Google's new Performance Max updates, and a look into Europe's podcast market.

Find links to every a…


Published on 9 months, 1 week ago

The Hidden Cost of Ad-Skipping

The Hidden Cost of Ad-Skipping


Episode 376


A look at the efficacy of podcast advertising and what the true impact of enabling further skipping entails.
Written and narrated by Tom WebsterAudio edited by Newton SchottelkotteHosted by Spreaker
So…


Published on 9 months, 1 week ago

Top Podcast Q2 Performance, Web Browser Regulation, & More

Top Podcast Q2 Performance, Web Browser Regulation, & More


Episode 375


Here's what you need to know for this week in the business of podcasting: Q2 advertising benchmarks for podcasting, why video creators are cautious about AI, and the question of web browser regulatio…


Published on 9 months, 1 week ago

Acast Q2 Goes for Gold, Pacific Content 🔜 Lower Street, & More

Acast Q2 Goes for Gold, Pacific Content 🔜 Lower Street, & More


Episode 374


Here's what you need to know for this week in the business of podcasting: how brands are handling the Olympics, Acast's growth trajectory, and the truth about third-party cookies.

Find links to every …


Published on 9 months, 1 week ago

Ethics for AI 🔊 Advertising, Google Keeping Cookies, & More

Ethics for AI 🔊 Advertising, Google Keeping Cookies, & More


Episode 373


Here's what you need to know for this week in the business of podcasting: a Q2 advertising roundup, Google set to (maybe) keep cookies, and why influencers are upping their rates.

Find links to every …


Published on 9 months, 2 weeks ago

New IDs in Podcasting, Micro-Influencer Rates 📈, & More

New IDs in Podcasting, Micro-Influencer Rates 📈, & More


Episode 372


Here's what you need to know for this week in the business of podcasting: back to school shopping, a first look at Critical Role's new show, and growth in micro-influencer rates.

Find links to every a…


Published on 9 months, 2 weeks ago





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