Podcast Episodes
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165 | All About Paid Advertising With Melanie Eilers
Paid Advertising can be incredibly effective for small product businesses. We’ve all undoubtedly seen some great sales success stories built off the …
2 years, 8 months ago
164 | Five Ways That Being Part Of A Community Is A Secret Weapon For You And Your Product Business
Having run the Resilient Retail Club for the last three years, I’ve seen first-hand the transformative power being part of a community can have on no…
2 years, 8 months ago
163 | Selling Socks, Saving Wildlife And The Art Of Wholesale With Lucy Jeffrey
There are many reasons someone starts a business, but a pattern I often see with founders in the Resilient Retail Club is a combination of dissatisfa…
2 years, 8 months ago
162 | How To Strategise For Christmas Success
The importance of Christmas for small product businesses can not be underestimated.
Some businesses can end up taking half, and I’ve seen in some ci…
2 years, 8 months ago
161 | My Predictions For Christmas 2023
If you’re a long-time listener to this podcast or have worked with me, you’ll know I love to start talking about Christmas early - from around May ac…
2 years, 9 months ago
160 | How To Make More Money In Your Business
If you’re running a small product business and are feeling a bit squeezed for cash flow right now, you’re not alone! August and September are traditi…
2 years, 9 months ago
159 | Staying Agile And Revolutionising Wholesale For Independent Retailers With Charlotte Broadbent
From decreased footfall to financial constraints, retailers across the board continue to be hit hard in the wake of not only the Covid-19 Pandemic bu…
2 years, 9 months ago
158 | Scaling Up And Growing A Supportive Team With Helen Dukes
When you start and run your own business it’s often not long before you realise you might need an extra pair of hands. Whether you’re struggling wit…
2 years, 9 months ago
157 | Building In Sustainability And Changing The Fashion Business Model With Cally Russell
In episode 157 of The Resilient Retail Game Plan, I speak to Cally Russell, CEO and Co-founder of waste-free clothing brand ‘This Is Unfolded’, suppo…
2 years, 10 months ago
156 | Post-Purchase Upselling With Ruth Even Haim
Trying to increase a customer's average spend or basket size can be tricky. With a lot of focus across e-commerce on the pre-purchase experience, …
2 years, 10 months ago