A lot of small product business founders have likely experienced that same exciting moment of thinking or feeling that what may have started as a hobby or a side hustle is starting to turn into somet…
Published on 2 years, 5 months ago
Whether you’re someone who’s just started a creative product business and are chasing that first sale or whether you’re an experienced founder trying to leverage even greater growth for your long-run…
Published on 2 years, 6 months ago
“How do I run a promotion that doesn’t damage my brand?” is a question I get asked all the time. It’s a valid concern, evidenced no better than by what my friend and fashion brand consultant Elizabe…
Published on 2 years, 6 months ago
As you’ve undoubtedly heard me say before, the best sales strategy is a great product strategy. Everything works better for you and your business when your audience and customers are excited about yo…
Published on 2 years, 6 months ago
Artificial intelligence certainly is a hot topic at the moment! There’s a lot of heady discourse flying back and forth in the news, as well as concerns about its use (or misuse) in specific contexts.…
Published on 2 years, 6 months ago
It’s a fact of running a small product business that some days are better than others. When you spend so much time and put so much passion into creating or curating your line of products, it can feel…
Published on 2 years, 7 months ago
It probably holds true that many small product business owners dream of the day that they can hand their notice in at work and dedicate themselves to their own businesses full-time. It’s an audacious…
Published on 2 years, 7 months ago
Celebrations are in order! May is not only the month of my birthday but it also marks the third anniversary of The Resilient Retail Club. When I started the business back in 2020, I never set out to …
Published on 2 years, 7 months ago
With Easter not long behind us, the next big calendar event on the horizon is Father’s Day. Whilst the dad-centric holiday sees lower spending on average than Mother's Day, it’s still a major event i…
Published on 2 years, 7 months ago
The impact of mindset on your business truly cannot be underestimated, it affects everything we do as small business owners, from the way that we interact with our customers and staff to how we show …
Published on 2 years, 7 months ago
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