Podcast Episodes
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157 | Building In Sustainability And Changing The Fashion Business Model With Cally Russell
In episode 157 of The Resilient Retail Game Plan, I speak to Cally Russell, CEO and Co-founder of waste-free clothing brand ‘This Is Unfolded’, suppo…
3 years ago
156 | Post-Purchase Upselling With Ruth Even Haim
Trying to increase a customer's average spend or basket size can be tricky. With a lot of focus across e-commerce on the pre-purchase experience, …
3 years, 1 month ago
155 | Building A Business On Amazon With Emily Johnson
No business has shaped online retail, perhaps all retail, the way that Amazon has. Since its founding in 1994, the e-commerce giant has grown to beco…
3 years, 1 month ago
154 | Seven Tips For Using Summer To Get Ready For Christmas
When it comes to retail it’s never too early to start talking about Christmas! In fact, if you’ve left it this long without considering the big day y…
3 years, 1 month ago
153 | The Difference Between Being A Designer/Maker And Building A Brand With Sabira Silcock
In episode 153 of The Resilient Retail Game Plan, I speak to Sabira Silcock of sustainable jewellery brand, SKEN Studios. Handmade in Manchester, Sab…
3 years, 1 month ago
152 | Getting Serious With Jen Fuller
A lot of small product business founders have likely experienced that same exciting moment of thinking or feeling that what may have started as a hob…
3 years, 2 months ago
151 | The Slow Burn To Success With Sallie King
Whether you’re someone who’s just started a creative product business and are chasing that first sale or whether you’re an experienced founder trying…
3 years, 2 months ago
150 | Ten Minute Tips: Running A Promotion That Doesn’t Damage Your Brand
“How do I run a promotion that doesn’t damage my brand?” is a question I get asked all the time. It’s a valid concern, evidenced no better than by w…
3 years, 2 months ago
149 | Ten Minute Tips: Creating A Product Your Customer Really Wants
As you’ve undoubtedly heard me say before, the best sales strategy is a great product strategy. Everything works better for you and your business whe…
3 years, 2 months ago
148 | Using Artificial Intelligence In Your Creative Product Business
Artificial intelligence certainly is a hot topic at the moment! There’s a lot of heady discourse flying back and forth in the news, as well as concer…
3 years, 2 months ago