Podcast Episodes

Introducing Season 2

Season 2 Episode 1

Welcome back to Season 2 of In the Loupe, hosted by Punchmark and The Smithee Group. Guests, Katie and Cody, re-introduce the podcast (and mention wh…

5 years, 8 months ago

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This Is In the Loupe

Season 1 Episode 21

In the Loupe is a weekly podcast that is dedicated to educating business owners on the latest tools and techniques that you need to be taking advanta…

5 years, 9 months ago

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The Best of the Rest - Season 1

Season 1 Episode 20

After each live show, the hosts would stay on a little longer after the episode ended and talk a little more casually about the episode's topic and t…

5 years, 10 months ago

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Season Wrap Up with Ben Smithee and Ross Cockerham

Season 1 Episode 19

That's a wrap! Season 1 of the 'In the Loupe' podcast is coming to a close and we're looking back on some of the top moments from the season and answ…

5 years, 10 months ago

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How to Arm Your Web Presence ft. AJS

Season 1 Episode 18

Your website is the most important aspect of your web presence, serving as the centralized point for communication and shopping. Coordinating your bu…

5 years, 10 months ago

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Is Facebook Listening to Me??

Season 1 Episode 17

I said the word Keurig and now Facebook is showing me ads like crazy!' Does Facebook listen to your conversations to deliver better ad experiences? W…

5 years, 11 months ago

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How to Build An Effective Google Ad Campaign

Season 1 Episode 16

Now that we've talked through SEO and how to boost your search ranking organically, we'll touch on paid search strategies for platforms like Google. …

5 years, 11 months ago

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SEO: The Strategy to Drive More People to Your Website

Season 1 Episode 15

You've revamped your website experience, but you need to make sure people discover it. Now we're talking SEO, or Search Engine Optimization. SEO help…

5 years, 11 months ago

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What to Focus on to Drive Online Conversions

Season 1 Episode 14

We've said it before and we'll say it again: Your website is the most crucial tool when it comes to winning in the digital environment. So, how does …

6 years ago

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How to Get Your Social Media Numbers to Reach New Heights!

Season 1 Episode 13

You've become a pro at developing and posting great content on social. Now what? The key to driving social growth is inbound and outbound engagement!…

6 years ago

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