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#776: Black Friday Special: Zappi CMO Nataly Kelly on the high-stakes world of holiday advertising
Season 7 Episode 776
In a world drowning in data, is the 'big creative idea' for a holiday campaign an endangered species, or is it more critical than ever?
Agility requir…
6 months, 3 weeks ago
ZICO Coconut Water Founder Mark Rampolla on brand integrity and the courage to make tough decisions
Season 7 Episode 775
For most entrepreneurs, the exit is the goal, as well as the end of at least that part of their story. But what if the end is actually a new beginnin…
6 months, 3 weeks ago
#775: ZICO Coconut Water Founder Mark Rampolla on brand integrity and the courage to make tough decisions
Season 7 Episode 775
For most entrepreneurs, the exit is the goal, as well as the end of at least that part of their story. But what if the end is actually a new beginnin…
6 months, 3 weeks ago
Seel CRO Laura Huddle on seeing customer returns as an opportunity
Season 7 Episode 774
What if the most dreaded part of your customer's journey: the return, was actually your biggest untapped opportunity for growth?
Agility requires bran…
6 months, 3 weeks ago
#774: Seel CRO Laura Huddle on seeing customer returns as an opportunity
Season 7 Episode 774
What if the most dreaded part of your customer's journey: the return, was actually your biggest untapped opportunity for growth?
Agility requires bran…
6 months, 3 weeks ago
Building loyalty and trust through focused innovation with Lindsey Kling, Coterie
Season 7 Episode 773
How can your brand build genuine loyalty that translates into long-term business value when customer expectations continually evolve?
Agility demands…
6 months, 3 weeks ago
#773: Building loyalty and trust through focused innovation with Lindsey Kling, Coterie
Season 7 Episode 773
How can your brand build genuine loyalty that translates into long-term business value when customer expectations continually evolve?
Agility demands …
6 months, 3 weeks ago
#772: Contentful CMO Elizabeth Maxson on AI-augmented human creativity in marketing
Season 7 Episode 772
With increased AI Adoption, is the most valuable skill for a modern marketer empathy with customers, or is it successfully prompting?
Contentful, in …
6 months, 4 weeks ago
#772: Contentful CMO Elizabeth Maxson on AI-augmented human creativity in marketing
Season 7 Episode 772
With increased AI Adoption, is the most valuable skill for a modern marketer empathy with customers, or is it successfully prompting?
Contentful, in p…
6 months, 4 weeks ago
Design Systems as a Digital Transformation Catalyst with Nigel Dennis, The Office of Experience
Season 7 Episode 771
What if the very system you invested in to create brand consistency and efficiency is now the biggest thing slowing down your digital transformation …
6 months, 4 weeks ago