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Episode 82 | 5 Pillars Of Marketing To Build On For Your Accounting Firm With Nate Hagerty
Marketing is an oft-neglected part of many businesses, most especially the accounting sector. Enter Nate Hagerty, who heads TaxProMarketer and Adviso…
4 years, 5 months ago
Episode 81 | Standing Out And Overcoming Objections With Serena Shoup
How do you go about overcoming objections? How are you different from other firms? When people understand their numbers and systemize their processes…
4 years, 6 months ago
Episode 80 | Sales Vs. Marketing: How To Tell The Difference With Denise Mandeau
Do you know that if you want to increase your revenue, you need to understand the difference between sales vs. marketing? Michelle Weinstein's guest …
4 years, 6 months ago
Episode 79 | Building Your Ideal Clientele Through Value-Based Pricing With Shannon Weinstein
Learning to value your services and changing to a value-based pricing model can be a difficult process for many. It is absolutely essential, however,…
4 years, 7 months ago
Episode 78 | Why Upfront Payment Trumps Pay-As-You-Go With Michael Kin
Do you know why upfront payment is better than pay-as-you-go, both for you and for your clients? Michelle Weinstein's guest today, Michael King, expl…
4 years, 7 months ago
Episode 77 | Deconstructing The Myths Of Sales Vs. Marketing With Denise Mandeau
Myths of sales versus marketing continue to persist, but make no mistake, you can't have one without the other. Sales and marketing exist as a symbio…
4 years, 8 months ago
Bonus Episode With Eric Green - The Difference Between Sales & Marketing: Key Things You Need To Know To Get Paid What You're Worth
Do you know how to execute strategies to grow your business? In this episode, join your host Michelle Weinstein as she sits down for a conversation w…
4 years, 8 months ago
Episode 76 | Top 5 Sales Beliefs That Are Holding You Back: Overcoming The Barriers To Becoming A 6 -7 Figure Firm With Denise Mandeau
Some of the things we believe in are holding us back from growing and succeeding. In this episode Michelle Weinstein discusses the top five sales bel…
4 years, 8 months ago
Episode 75 | The Importance Of Branding: Quick Insights From The Pitch Queen
Your brand and how people see you is the first gateway into making sure that you can increase your revenue. In this episode, Michelle Weinstein, a.k.…
4 years, 9 months ago
Episode 74 | The Importance Of A Niche: How To Charge Higher Fees With Thomas Gorczynski
To charge higher fees and do more complex work, you need to understand the importance of a niche. Focus your education on that one niche you really k…
4 years, 9 months ago