Podcast Episodes
Back to SearchCreating (and sticking to!) a Book Marketing Plan in the New Year
Season 2 Episode 24
In this episode, we're digging into some creative ways to strategize your book marketing for 2022. We're also looking at common pitfalls that'll cost…
4 years, 9 months ago
Minisode: Are Covid-focused Books a Good Idea?
Season 2
Yes, the global Covid-19 upheaval changed a lot of things, but if you're considering writing a Covid-focused book or memoir, you may want to reconsi…
4 years, 9 months ago
How a Publisher Can Kill Your Success
Season 2 Episode 23
Publishers are great, but sometimes they can negatively impact an author's success. In this episode, Amy and Penny are unpacking what to look for and…
4 years, 9 months ago
Minisode: Your Love/Hate Relationship with Your Content Editor
Season 2
We all need editors! Sometimes we love them, and sometimes, well, we don't love them as much. In this podcast, Amy and Penny discuss what to look for…
4 years, 9 months ago
Why Gratitude Marketing is the Secret Sauce to Success and More Book Sales
Season 2 Episode 22
This time of year, especially, we hear a lot about gratitude and being grateful. But incorporating gratitude is also a highly underutilized strategy …
4 years, 10 months ago
Minisode: Understanding the Limits of Fiction in the Media
Season 2
Unknown fiction authors need to stop planning their marketing efforts around national media, television shows and big name podcast and radio intervie…
4 years, 10 months ago
Why Some Goals Never Work and the Problem with Brainstorming
Season 2 Episode 21
It's great to have goals, but is there a trick to creating book marketing and sales goals that produce results? Indeed there is! We discuss how to c…
4 years, 10 months ago
Minisode: Goodreads Drops Their Event Feature
Season 2
Goodreads is not just a virtual library, it’s a social networking site, and it’s important they encourage engagement and interaction! Check out what …
4 years, 10 months ago
Five Reasons Not to Put Your Book on Amazon Until You’re Ready to Promote It
Season 2 Episode 20
As soon as you put your title up on Amazon the platform starts to "learn" about your book and how shoppers are responding to it. Check out the top fi…
4 years, 10 months ago
Minisode: Amazon's New Bilingual Author Central Feature!
Season 2
Amazon Author Central has added a feature that allows you to create additional author bios in other supported languages. But before you log on and ju…
4 years, 11 months ago