Podcast Episodes
Back to SearchGet Your Book Into Libraries—and Build the Local Buzz That Travels
Season 6 Episode 27
As Penny's new book, Think Local, Sell Global, heads into pre-order, this replay felt especially timely.
One of the biggest mistakes authors make is a…
15 hours ago
Christmas in July: Your Holiday Book Sales Plan Starts Here
Season 6 Episode 26
Holiday book sales do not start when shoppers begin panic-buying gifts in December. They start months earlier, when smart authors begin positioning t…
1 week ago
Think Local, Sell Everywhere: Book Marketing That Actually Sells Books
Season 6 Episode 25
Most authors overlook one of the most powerful marketing opportunities they already have: their local market. While everyone else fights for attentio…
2 weeks ago
Publishing Horror Stories: The Expensive Mistakes Authors Never See Coming
Season 6 Episode 24
You hired help so publishing would feel easier. Instead, your Amazon listing disappears, your book ends up connected to the wrong author page, and su…
3 weeks ago
The Relaunch Blueprint: Four Ways to Revive Book Sales
Season 6 Episode 23
Most authors treat launch day like a verdict: the book goes live, sales come in (or don’t), and suddenly it feels like the market has spoken. Quiet n…
4 weeks ago
Amazon’s AI Translation Shortcut: Smart Strategy or Costly Mistake?
Season 6 Episode 22
Amazon just removed one of the biggest barriers to international publishing, and authors are going to be tempted to move fast. With Amazon quietly ro…
1 month ago
The Dangerous Myth About Book Sales That’s Holding You Back
Season 6 Episode 21
If your book sales have you questioning everything, the problem might not be your book—it might be the benchmark you’re using.
In this episode, we’re …
1 month, 1 week ago
Readers Don’t Buy Books—Consumers Do. Here’s Why That Matters
Season 6 Episode 20
Most authors think they’re selling to readers. That’s the first mistake.
Because readers and book consumers are not the same—and confusing the two is …
1 month, 2 weeks ago
AI Is Scamming Authors: How to Spot Fake Book Marketing Before You Lose Money
Season 6 Episode 19
Scam emails used to be obvious. Bad grammar, generic messaging, easy to ignore. That version is gone.
Today’s scams sound like a real professional—som…
1 month, 3 weeks ago
Your Amazon Retail Page Has a Problem and You Probably Can't See It
Season 6 Episode 18
Your Amazon book page might be costing you sales—and the worst part is, you probably can’t see it.
Most authors assume that once their book is uploade…
2 months ago