Podcast Episodes

Minisode: The Unexpected Details that Drive More Book Sales

Season 2

This is an episode from the time machine!

But in all seriousness, we feel this is a really important topic to cover and felt it was worth revisiting. …

4 years, 4 months ago

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Selling Non-Fiction Books in the Age of Free Information

Season 2 Episode 4

There’s so much free information out there, and a lot of non-fiction authors forget that Google is often their toughest competition.

We've covered so…

4 years, 4 months ago

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Why Releasing a Book is Like Starting a Business

Season 2 Episode 3

A book, like a business, doesn't become successful due to luck!

There's detailed research, smart budgeting, clever promotion, and a lot of strategic p…

4 years, 5 months ago

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Minisode: Why You're Never Too Successful to Turn Down Media

Season 2

We're covering a lot of "success topics" in 2022 in order to help our authors elevate their perspective on what it takes to make it in this industry …

4 years, 5 months ago

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How to Reverse Engineer Your Author Success

Season 2 Episode 2

We told you to buckle in for 2022 and we meant it!

Reverse engineering means to start with the end in mind, but what does that mean for you as an aut…

4 years, 5 months ago

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Minisode: How to Engage Social Media Adverse Readers

Season 2

We love listener questions, and this is one we absolutely wanted to address:

How do I engage with readers who don't use social media?

This listener e…

4 years, 5 months ago

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Secrets to Becoming a Profitable Author

Season 3 Episode 1

We're back with our first show of 2022 and we're kicking this year off with a bang - so buckle in!

In this episode we're talking about how to be a pro…

4 years, 5 months ago

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Minisode: Red Flags We Look For and You Should Avoid

Season 2

When it comes to book marketing, we've seen a lot - including the folks and issues we refer to as "red flags." Part therapy and part cautionary tale,…

4 years, 6 months ago

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Creating (and sticking to!) a Book Marketing Plan in the New Year

Season 2 Episode 24

In this episode, we're digging into some creative ways to strategize your book marketing for 2022. We're also looking at common pitfalls that'll cost…

4 years, 6 months ago

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Minisode: Are Covid-focused Books a Good Idea?

Season 2

 Yes, the global Covid-19 upheaval changed a lot of things, but if you're considering writing a Covid-focused book or memoir, you may want to reconsi…

4 years, 6 months ago

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