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Branding Is Dumb - LFMM 468

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You ever wonder what a giant corporation like T-Mobile or Coca-Cola stands to gain by just plastering their lo…

2 years, 11 months ago

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You Don't Know How to Market Your Firm - LFMM 467

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You don't know how to market your firm. Really. But this goes beyond not taking any marketing classes in colle…

3 years ago

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You Don't Have to Compete (as much)! - LFMM 466

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Whether you're concerned about an economic downturn or just worried about constantly losing to your competitor…

3 years ago

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A Quick Chat with Gary Vaynerchuk - LFMM 465

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Spotlight Branding CEO Marc Cerniglia sat down with marketing guru Gary Vaynerchuk to talk social media strate…

3 years ago

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Two for (Less Than) the Price of One - LFMM 464

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You actually don't need to have dedicated SEO work. If your marketing strategy is founded on content, you'll n…

3 years ago

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The 2023 Trends Report Is Here! - LFMM 463

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Finally! The 2023 Legal Marketing Trends Report is here and FREE for you to download. We're uncovering why law…

3 years, 1 month ago

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DO EMAIL MARKETING! - LFMM 462

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We're not going to sugarcoat it—if you think email marketing is a waste of time, you're WRONG. 

But you know wh…

3 years, 1 month ago

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Being Unique Isn't Enough! - LFMM 461

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Many law firms feel as though they have a unique brand. Maybe you're The Bulldog or The Hammer. But having a f…

3 years, 1 month ago

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Avoid the Hyperbole in Your Marketing - LFMM 460

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Immediately jumping to a hyperbolic conclusion can spell long-term disaster for your marketing. It might creat…

3 years, 1 month ago

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Is ChatGPT the Future of Content? - LFMM 459

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There's a lot of buzz around AI-generated content creators like Jasper and ChatGPT. On this week's Law Firm Ma…

3 years, 1 month ago

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