Podcast Episodes
Back to Search
The Digiday Podcast welcomes Kimeko McCoy as its new co-host
The autumn season is ushering in some change to the Digiday Podcast.
As of this week, Digiday’s senior media editor Tim Peterson will step down from h…
2 years, 5 months ago
The Independent’s Blair Tapper & Thomson Reuters’ Josef Najm are trying to break down advertisers’ news blocks
Advertisers’ aversion to the news seems to be a neverending issue for news publishers. Tales of advertisers’ overly broad keyword blocks continue to …
2 years, 6 months ago
Hearst Magazines’ Lisa Howard says advertiser requests for 2024 are on the upswing
Plenty can change in a year, particularly in the publishing industry. A year after the media business slipped into a downturn, the upswing seems to h…
2 years, 6 months ago
Georgia-Pacific’s Laura Knebusch breaks down CPG giant’s spending shift away from traditional TV
A few years ago, at least two-thirds of Georgia-Pacific’s ad dollars went to traditional TV. Now the channel accounts for less than 50% of the CPG gi…
2 years, 6 months ago
Reuters' CRO discusses the role of political advertising and AI within the news organization
Several publisher CROs are optimistic that ad revenue is coming back in a positive way in the back half of 2023 and Reuters CRO Eric Danetz is no exc…
2 years, 6 months ago
Digiday editors discuss the top trends from summer 2023
It was the summer of acronyms based on the major trends that Digiday reported on over the past four months:
MFAs (made-for-advertising sites) became a…
2 years, 6 months ago
Ad agency Pereira O’Dell budgets for contingencies in clients' 2024 campaign strategies
Rather than relying on the continual quarter-by-quarter or even month-by-month sales cycle trends to guide their 2024 campaign strategies, the client…
2 years, 7 months ago
Digitas North America’s Ariel Sims assesses the Threads and X era of the social ad market
For all the attention being paid to X (née Twitter) these days, Ariel Sims is keeping a closer eye on Meta’s Threads at the moment. Between the two t…
2 years, 7 months ago
Privacy expert Raashee Gupta Erry educated the FTC on advertising
In 2020, the U.S. Federal Trade Commission put out a call for advertising experts to advise the regulatory body on advertising and privacy. Raashee G…
2 years, 7 months ago
How BDG is threading together communities on its social media platforms
A lot has changed in the social media ecosystem over the last couple of weeks: Meta launched its Twitter competitor, Threads, Twitter was rebranded t…
2 years, 7 months ago