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How to Scale a Brand
Season 4 Episode 132
Jon Bausman has 16 years of marketing experience, both in the outdoor industry and out. His roles have focused on P&L accountability, leading a team,…
3 years ago
How Brands Are Wasting Money on Social Media
Season 4 Episode 131
As he describes himself, Sam Van Boxtel is "just a climber obsessed with social media." Well, he's much more than that. Sam is a climber and entrepre…
3 years ago
How Brands Can Support Retail in 2023
Season 4 Episode 130
Davide Giardini is originally from Lake Garda, Italy, a multisport heaven for cycling, skiing, wind sports, and climbing in the heart of the Italian …
3 years, 1 month ago
The Next Frontier in Product Sustainability
Season 3 Episode 129
Amanda Smith is the founder and owner of the agency, Monday Creative. Amanda started her career as a writer/editor, then went down the path of brand …
3 years, 1 month ago
SHOT Show 2023 Recap
Season 3 Episode 128
I finally made it to a trade show! SHOT Show ended last week and what a show it was. SHOT Show is a hunting, firearm, and general outdoor show in Las…
3 years, 1 month ago
Building a High-Performing Team
Season 3 Episode 127
This month, we're featuring conversations with leaders who inspire us to lead better teams in the new year.
In this episode, Cole sits down with Da…
3 years, 2 months ago
Leading a Creative Team
Season 3 Episode 126
This month, we're featuring conversations with leaders who inspire us to lead better teams in the new year.
In this episode, Cole sits down with Ry…
3 years, 2 months ago
When to Build an Internal Production Studio
Season 3 Episode 125
Liv Faris started her career in print journalism and then transitioned to broadcast journalism. Eventually, she moved to work at an agency doing a li…
3 years, 3 months ago
2022 Thank You
Season 3
Hey Backcountry Marketing family, thank you for making 2022 our best year yet on the podcast. We've got a lot of exciting things in development in 20…
3 years, 3 months ago
Why Conservation Depends on Storytelling
Season 3 Episode 124
Adam Cramer is the founder and CEO of the Outdoor Alliance. At the Outdoor Alliance, they mobilize the power of outdoor enthusiasts to protect public…
3 years, 3 months ago