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Building Your Personal Brand
Episode 65
Blair has an aversion to the topic of personal branding, so David offers examples of why, when, and how the personal brands he's seen principals deve…
6 years, 11 months ago
Can We Learn Anything From the Consulting Firms?
Episode 64
Blair and David explore the differences they see between consultants and agencies in an effort to understand how the landscape is changing and what c…
6 years, 11 months ago
Be the Client You Want to See in the World
Episode 63
David admits to making a mistake, as Blair finishes his discussion from a couple episodes back on the eighth pricing model, which he claims "is the h…
6 years, 11 months ago
Size Matters
Episode 62
David and Blair address the obsession that many principals have with the size of firms, and the advantages of being either big or small.
7 years ago
Different Pricing Models
Episode 61
Blair is struck by how creative businesses have trouble applying their creativity to their revenue models, so he and David discuss some of the best w…
7 years ago
Greatness Requires Discomfort
Episode 60
David and Blair each share their own perspectives on how chasing comfort has kept them and their clients making the right decisions in both managemen…
7 years, 1 month ago
Selling to Clients With In-house Resources
Episode 59
Blair wants creative firms to quit viewing in-house resources as the enemy and demonstrates how the arrangements between the two can be mutually bene…
7 years, 1 month ago
Things Principals Should Do More Of
Episode 58
David and Blair each share a list of things that they wish agency principals would do more of to take their firms to the next level of success.
Lin…
7 years, 2 months ago
There Are NOT Seven Reasons Why Clients Hire You
Episode 57
Blair and David work on clarifying things by coming up with only six reasons why businesses hire creative firms.
7 years, 2 months ago
Where Do Ideas Come From?
Episode 56
Blair and David share the places they find good ideas that they turn into content, the best of which end up being incorporated into their services.
…
7 years, 3 months ago