Podcast Episodes
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When will AI be able to execute an end-to-end ABM campaign?
Episode 2266
Is AI ready for end-to-end ABM campaigns? Nadia Davis, VP of Marketing at CaliberMind, shares her expertise in designing non-conventional omnichannel…
1 year ago
Why ABM Strategies Often Fall Short And How To Fix Them
Episode 2265
ABM strategies often fail due to poor measurement and data unification. Nadia Davis, VP of Marketing at CaliberMind, shares her expertise in building…
1 year ago
AI Hype Cycle: Peak or Just Beginning?
Episode 2264
Is AI hype reaching its peak or just beginning? Tom Chavez, Founding General Partner at super{set} and serial entrepreneur with exits to Salesforce a…
1 year ago
Red Flags Every Marketer Should Know
Episode 2263
AI hype is creating a marketing technology minefield. Tom Chavez, Founding General Partner at super{set}, shares his expertise from building companie…
1 year ago
First-Party vs. Synthetic Audiences
Episode 2262
First-party data collection vs. synthetic audience generation presents a critical marketing dilemma. Tom Chavez, Founding General Partner at super{se…
1 year ago
Big AI Platforms vs. Specialized Tools
Episode 2261
Is the AI arms race a distraction? Tom Chavez, Founding General Partner at super{set}, brings his experience building companies acquired by Salesforc…
1 year ago
How AI orchestration will shape the next wave of software innovation
Episode 2260
The AI arms race is a head fake. Tom Chavez, Founding General Partner at super{set}, shares his expertise as a serial entrepreneur who has built comp…
1 year ago
AI-Led Social: Going from listening to interaction (copy) (copy) (copy)
Episode 2259
Benjamin Shapiro and Matthew McGrory, Co-founder and CEO of Arwen AI, tackle a strategic question facing modern marketers: when launching an AI-power…
1 year ago
Customer engagement metrics or brand visibility KPIs?
Episode 2258
Host Benjamin Shapiro and guest Matthew McGrory, Co-founder and CEO of Arwen AI, debate a fundamental marketing dilemma: should brands prioritize cus…
1 year ago
How many social media channels can you name in one minute?
Episode 2257
Host Benjamin Shapiro challenges Matthew McGrory, Co-founder and CEO of Arwen AI, to a playful rapid-fire round: name as many social media platforms …
1 year ago