Podcast Episodes
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Vanity Numbers & Voice in Legal Marketing
Season 3 Episode 103
We talk about the role of memory in advertising and then we discuss phone numbers, marketing, and the power of voice w/ RingBoost President, Paul Fau…
6 years, 10 months ago
A LAWsome Year End Episode
Season 2 Episode 102
We look forward to the new year and talk about trends, topics, we've seen in the past, what we see coming in the future, and what we're hopeful for.
6 years, 10 months ago
A LAWsome Christmas Carol
Season 2 Episode 101
"A LAWsome Christmas Carol" brings Dickens' famous cautionary tale to the world of legal marketing & technology in a festive and unforgettable way. A…
6 years, 10 months ago
Paying for Law Firm SEO and Not Seeing Results?
Season 2
Sometimes, a law firm paying for SEO is invested in moving up the search results, but they aren't seeing the traffic, or the investments, converting …
6 years, 11 months ago
Running A Successful Law Firm (and other things)
Season 2 Episode 100
Why some business books miss the mark, and an on-target discussion with immigration lawyer, advocate, and author, Ruby Powers about her new book, "Bu…
6 years, 11 months ago
The Data Driven Legal Marketer
Season 2 Episode 99
We talk about data driven marketing trends, and then about effective growth and marketing strategies for law firms with Bill Bice.
NEWS - https://law…
6 years, 11 months ago
Legal Recruiting w/Steven Lynch
Season 2 Episode 98
We hear advice on legal careers, recruiting, when to move, stay, or switch, and how to move in the lawyer marketplace with confidence.
NEWS - https:…
6 years, 11 months ago
Legal Advertising: What if the waste is the part that works?
Season 2
Learn how perceived waste in advertising contributes to it's effectiveness, how The Handicap Principle in biology explains it, and then how to use th…
6 years, 11 months ago
Experience Marketing w/ Dave Wakeman
Season 2 Episode 97
We talk about creative marketing ideas that aren't, and then learn about effective and actually creative ideas from marketing mega-mind Dave Wakeman.…
6 years, 11 months ago
Digital Ad Fraud & How to Fight Back
Season 2 Episode 96
A mandatory modern marketing masterclass with Dr. Augustine Fou about digital advertising and how to make the most of your advertising budget by avoi…
7 years ago