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Olympic sprint kings Noah Lyles and Michael Johnson run the rule over athletics’ future



Reigning Olympic 100m champion Noah Lyles and four-time Olympic champion Michael Johnson sit down with Leaders’ Editorial Director James Emmett in Cannes to discuss how track and field is being - and…


Published on 2 months ago

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The TikTok GamePlan: To Magnify Women’s Sport



Welcome to the first episode in a new series called The TikTok Gameplan.

 

Over the course of several episodes across the year, we'll be exploring the social giant's approach to sport through the prism…


Published on 2 months ago

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Direct from Cannes: Harnessing the energy around women’s sport with LOVB and Unrivaled



Katlyn Gao, CEO of LOVB (League One Volleyball) and Alex Bazzell, President and Co-Founder of Unrivaled Basketball join Leaders’ Editorial Director James Emmett to discuss why women’s sport was top o…


Published on 2 months, 1 week ago

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Who’s hiring in sport and who’s going to Cannes?



Leaders Editorial Director James Emmett and Content Director David Cushnan dust off the mics to discuss what’s worth knowing this week in the global business of sport.


They examine some of the sports …


Published on 2 months, 2 weeks ago

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Meta's former sports leader Dan Reed on three eras of achievement and change inside the tech giant



Outgoing Meta wearables chief Dan Reed joins the Leaders Sport Business podcast this week.

 

Having announced his departure from the technology giant earlier this month, Reed reflects on 11 years at th…


Published on 3 months ago

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Out and about in New York: when sport crashes into entertainment with MLB and the Harlem Globetrotters



Major League Baseball’s CMO and the President of the Harlem Globetrotters join Leaders Content Director David Cushnan in New York on the fringes of 4se, SBJ’s sport-meets-entertainment conference.


MLB…


Published on 3 months ago

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The World Snooker Championship debrief: China, the Crucible and cut-through with new audiences



World Snooker Tour CEO Simon Brownell reflects on crowning a Chinese champion, alongside Leaders' Editorial Director James Emmett and Content Director David Cushnan.


In a wide-ranging conversation jus…


Published on 3 months, 2 weeks ago

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Donald Trump meets global sport: a spin around the world of geopolitics



Exploring the influence Donald Trump will exert on the 2026 Fifa men's World Cup and LA 2028 Olympics, with sports communications strategist John Zerafa.


John joins Leaders' Editorial Director James E…


Published on 3 months, 2 weeks ago

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Yet another promotion party: Wrexham AFC CEO Michael Williamson



Following Wrexham AFC's latest promotion at the weekend, CEO Michael Williamson joins Leaders Editorial Director James Emmett and Content Director David Cushnan.


He lifts the lid on a memorable day - …


Published on 3 months, 4 weeks ago

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Inside sport's technological Valhalla: a Presidential tour around the LA Clippers' Intuit Dome



LA Clippers President of Business Operations Gillian Zucker joins James Emmett and David Cushnan on the Leaders Sport Business Podcast this week.

 

After guiding James around the Clippers' staggering n…


Published on 4 months ago





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