Podcast Episodes
Back to Search317 The Farm Stop Model: How This Ann Arbor Store Sells Local Food 7 Days a Week
Season 1 Episode 317
What would happen if you merged a grocery store and a farmers market—and gave small farms a seven-day-a-week sales channel that actually pays them what they’re worth?
In today’s episode, I interview …
Published on 2 months, 1 week ago
316 Why Your Middle-Priced Product Sells Best: The Compromise Effect Explained
Season 1 Episode 316
Have you ever noticed how your mid-tier product seems to sell the best? That’s not an accident. This week I was researching pickleball memberships at Toledo Pickleball Club! And I…
Published on 2 months, 2 weeks ago
315 What's a Thank You Page in Farm Marketing?
Season 1 Episode 315
Back in high school, I was that kid—the one who planned elaborate treasure hunt parties for my friends. I loved the thrill of creating a roadmap and leading them from clue to clue, always pointing to…
Published on 2 months, 3 weeks ago
314 The Power of a Beta Test in Marketing
Season 1 Episode 314
Have you ever had a big idea for your farm business—but you didn’t act on it because it felt too overwhelming or risky?
That was me. Until my coach said five simple words that completely shifted my t…
Published on 2 months, 4 weeks ago
313 Building Systems and Automations into Your Farm Business Using Zapier
Season 1 Episode 313
What if you could reclaim hours of your time each week—just by documenting and automating the simple tasks you’re already doing?
In this episode, I sit down with Glen Young of Cold Springs Organics, …
Published on 3 months ago
312 How a Homesteader Turned Her Side Hustle into a Growing Farm Business
Season 1 Episode 312
What happens when a total city girl decides to go all-in on the homesteading life… and ends up building a full-blown farm business from scratch?
In this episode, I sit down with Beth DeC…
Published on 3 months, 1 week ago
311 How Stacie Edwards Became a Confident, Profitable Meat Marketer (and You Can Too!)
Season 1 Episode 311
May 7, 2025
Ever wonder what it really takes to sell premium farm products with confidence—and actually make money doing it?
This week, I sit down with Stacie Edwards, a Farm Marketing School member …
Published on 3 months, 2 weeks ago
310 Selling Flowers to Florists with Abundant Blooms Flower Farm
Season 1 Episode 310
When Ruth Ann Majauskas first launched her flower farm in 2020, she tried a little bit of everything—farmers markets, retail, subscriptions. But the magic happened when she shifted her focus entirely…
Published on 3 months, 4 weeks ago
309 Starting a UPick from Scratch Inside a FMS Coaching Call with David Heeks
Season 1 Episode 309
Imagine launching a brand-new U-Pick strawberry business... with only a few months to get everything in place. No website. No email list. No customer base.
That’s exactly the challenge David Heeks fa…
Published on 4 months ago
308 Inside a Sales Funnel: How I Became a Raw Dog Food Superfan in 7 Days
Season 1 Episode 308
It started with a few innocent dog scratches. My dog Daisy was itching like crazy, and I began to wonder: could it be her food?
One Google search later, I found myself tumbling headfirst into a raw d…
Published on 4 months, 1 week ago