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TikTok Shop vs Amazon: Where Should Your Brand Focus in 2026? | Upside #99
Episode 99
In this episode, Ali Shariah and Leon Rhymer analyze the battle between TikTok Shop and Amazon to answer where e-commerce brands should focus their t…
1 month, 2 weeks ago
9 Hard Lessons from 1,200 Founders | Upside #98
Episode 98
In this episode, Ali Shariat and Leon Rhymer sit down with James Sutcliffe, the founder of The Founding Network. The Founding Network is a robust com…
1 month, 3 weeks ago
New US Tariffs Are Here: Will Your Business Survive? | Upside #97
Episode 97
Join Ali Shariat and Leon Rhymer for this week's Upside News as they break down the latest developments impacting Amazon sellers. From new US tariffs…
2 months ago
We Ranked The Best and Worst World Cup Marketing | Upside #96
Episode 96
In this episode of Good, Bad & The Ugly, Leon Rymer, Will Plant, and Cormac Wooller review, analyze, and rank the biggest World Cup advertising campa…
2 months, 1 week ago
We Audited 30+ 6-Figure DTC Accounts: Here's What's Broken and How to Fix It | Upside #95
Episode 95
In this episode, Ali Shariat and Leon Rymer discuss the latest developments in e-commerce and Amazon selling. They break down major industry news, in…
2 months, 2 weeks ago
Most Agencies Don't Want you to know this... | Upside #94
Episode 94
Many brands struggle with agencies because the common "one-size-fits-all" model often prioritizes internal scalability over true strategic growth. To…
2 months, 3 weeks ago
The Amazon cash trap with Sameed Naviwala| Upside #93
Episode 93
In this episode, we dive into the harsh reality of running an Amazon brand in today's shifting economy. As rising tariffs, fee updates, and supply ch…
2 months, 4 weeks ago
Why Smart Brands Look Beyond the Dashboard | Upside #92
Episode 92
In this episode, we explore why relying solely on standard dashboards can lead to costly strategic errors. Using the famous WWII "survivorship bias" …
3 months ago
How to Stop Sounding Painfully Corporate (With Rob D. Willis) | Upside #91
Episode 91
In this episode of Upside, we sit down with public speaking coach and storytelling expert Rob D. Willis. Rob explains why most founders fail by pitch…
3 months, 1 week ago
Amazon destroying your D2C? | Upside #90
Episode 90
In this episode, we explore the growing tension between Amazon and direct-to-consumer brands, why many businesses struggle to make D2C profitable, an…
3 months, 2 weeks ago