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The 3 Components Of A Sticky Membership
The 3 Components Of A Sticky Membership

In this episode, I’m breaking down the three core components every sticky membership needs in 2026. By sticky, I mean the kind of membership people n…

7 months ago

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Podfest Recap + The Community Opportunity For Podcasters
Podfest Recap + The Community Opportunity For Podcasters

Podcasting is one of the most powerful relationship-building tools we have. Listeners feel deeply connected to hosts, but the relationship is still m…

7 months ago

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2026 Membership Predictions
2026 Membership Predictions

Every year, my predictions issue is one of the most shared pieces I publish, and this year I wanted to bring it to the podcast with more context, exa…

7 months, 2 weeks ago

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Use The IKEA Effect To Scale Your Community
Use The IKEA Effect To Scale Your Community

I was reminded this week of one of my favorite cognitive biases: the IKEA effect. It’s the idea that we place a disproportionately high value on anyt…

8 months ago

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Why Rituals Matter in Memberships
Why Rituals Matter in Memberships

In this episode, I’m diving into the idea of your membership becoming a true third space for your people. Sociologist Ray Oldenburg coined the concep…

8 months, 1 week ago

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The Two Types Of Memberships
The Two Types Of Memberships

I have been seeing the same pattern across so many memberships this year. Community builders are trying to offer everything at once and accidentally …

8 months, 1 week ago

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Your 2026 Community Glow-Up Starts With This
Your 2026 Community Glow-Up Starts With This

January is always the strongest growth month for memberships, programs, and community-driven offers. People come in with fresh momentum, new goals, a…

8 months, 2 weeks ago

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Future Of Community Summit – My Take On Circle's Trends Report
Future Of Community Summit – My Take On Circle's Trends Report

Today I’m breaking down the trends Circle shared at the Future of Community Summit and what they signal for community-driven businesses in 2026. Afte…

9 months ago

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Maybe Don't Call It A Course?
Maybe Don't Call It A Course?

Courses are getting harder to sell, not because people do not want to learn, but because they want results faster than ever. I talk about recent conv…

9 months, 1 week ago

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How I Design A Community Strategy
How I Design A Community Strategy

Every client we work with at Affinity starts with a Community Strategy Intensive. In this episode, I’m pulling back the curtain on what actually goes…

9 months, 2 weeks ago

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