Podcast Episodes
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The History of Piggly Wiggly [Book Review]
In this episode of Friday book review, Kiri discusses the book "Clarence Saunders & the Founding of Piggly Wiggly" and delves into the transformative…
1 year, 4 months ago
Online Channels Set to Drive CPG Growth in 2025: Retail Media Takes Center Stage
Stratably’s 2025 CPG Outlook, and Media Ads + Commerce’s most popular research from last year reveal a critical shift towards digital channels, which…
1 year, 4 months ago
Panel: One Skill These 4 Retail Leaders Wish They Had Developed Earlier in Their Careers
Join industry leaders from Monster Energy, Tom's of Maine, Advantice Health and U Beauty as they reveal the crucial skills they wish they'd developed…
1 year, 4 months ago
LinkedIn: Your Retail Media Trend Radar
In this episode, Kiri provides actionable steps to enhance your LinkedIn feed for staying updated with industry trends and research. Key tips include…
1 year, 4 months ago
Research from Amazon Reveals Ideal Ad Budget Allocation
Dive into groundbreaking Amazon Ads research report revealing what really works in retail media. We unpack four key findings from Amazon's own scient…
1 year, 4 months ago
Primal Branding: Book Review
Dive into Kiri Masters’ insightful review of the book Primal Branding as she unpacks the seven elements of the primal branding code that can revoluti…
1 year, 4 months ago
What's next after VP of Ecommerce?
Dive into the evolving landscape of senior e-commerce leadership roles, particularly the emerging "Head of Amazon" position. Discover why finding can…
1 year, 4 months ago
Panel: How these 4 ecomm leaders educate their leadership teams
Join industry leaders from Monster Energy, Tom's of Maine, Petmate and Advantice Health as they share invaluable insights on educating leadership tea…
1 year, 4 months ago
Is Amazon’s new ‘Retail Ad Service’ just a trojan horse?
This episode is inspired by Kiri Masters’ Forbes article, "Amazon Wants To Sell Its Ad-Tech To Retailers. Is It A Trojan Horse?" published on January…
1 year, 4 months ago
They found Amazon's Rufus AI patent
In this deep dive, we unpack Amazon Rufus's patent and what it means for e-commerce strategy. Learn how its semantic similarity model, click training…
1 year, 4 months ago