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Walmart's Sparky AI Shopping Assistant: My Hot Take
This morning, I dove into Walmart’s new AI shopping assistant, Sparky. As a late entrant into the AI assistant race, Walmart may actually be playing …
1 year, 4 months ago
AI in real life: how retailers and brands are leveraging AI (real numbers)
Today, I’m kicking off something a little different—our first-ever AI case study spotlight! We often get caught up in the hype of what AI could do, b…
1 year, 4 months ago
Career Sliding Doors: The Pivotal Moments That Changed These 4 Ecomm Leaders' Careers
In today’s episode, I dive into one of my favorite topics—those unexpected career-defining moments that shape everything. I’m talking about the “slid…
1 year, 4 months ago
Retailers Hit 99% Ad Coverage Without Killing User Experience, New Report Shows
Today I’m digging into the latest insights from Pentaleap’s biannual Sponsored Products Benchmark Report—and it’s challenging some long-held assumpti…
1 year, 4 months ago
55% of consumers say they don't trust AI shopping chatbots & recommendations
In today’s episode, I unpack why so many shoppers are brushing off AI chatbots and recommendation engines—even as they quietly benefit from other AI-…
1 year, 4 months ago
Walmart is Betting on AI Agents, While Amazon Goes Proprietary
Last week the Wall Street Journal reported that Walmart is building its own shopping agents for tasks like reordering groceries and handling requests…
1 year, 4 months ago
How retailers 'Do' Sponsored Product ads: 4 takeaways for brands
The latest Sponsored Product Ads benchmark report from Pentaleap dropped today!
This benchmark compares the performance of major retail media networ…
1 year, 4 months ago
Brands demand retail media standards. Retailers say it's too hard. Do they kind of have a point?
In this episode, I draw a parallel between the diverse approaches to making bolognese sauce and the varied nature of retail media networks.
Just as e…
1 year, 4 months ago
Instacart’s Turnaround CEO Heads To The AI Frontier
In this episode, I share Fidji Simo's remarkable journey as the CEO of Instacart and her upcoming transition to lead OpenAI's consumer products divi…
1 year, 4 months ago
Prime Day 2025: Are Brands Scaling Back? (3 Reasons To Reconsider)
Retail Media Breakfast Club: Prime Day 2025 Participation Trends
In today's episode, I dive into the results of my recent LinkedIn poll about how bran…
1 year, 4 months ago