Podcast Episodes
Back to SearchSEO Debate: Links vs. Technical SEO (w/ Nick Leroy)
Episode 89
1. Links, Content or Technical?
2. Meta Titles or De-index thin and duplicate content?
3. Do audits add value?
4. Should we trust Google?
5 years, 8 months ago
7 Critical Questions to Ask Your SEO Agency (w/ Cody Warren)
Episode 88
Do you help us get more links back to our site? How?
How are you identifying keyword phrases to target?
Are we looking at what competitors are ranking …
5 years, 9 months ago
8 Leadership Lessons at Hook Agency: A Few Things We’re Learning
Episode 87
1. How and why to you hire for aptitude and attitude, not just for had skills
2. The "Padded Plow"
3. How do we create an environment that’s naturally …
5 years, 9 months ago
Five Marketing Strategies That Every Roofer Should Be Using
Episode 86
Google Local ServicesHardcore SEO (better content, high authority links, - constant improving your website)Expanded Broad Match Google AdsBoots on th…
5 years, 9 months ago
5 Marketing Scams Roofers Should Avoid
Episode 85
Scam calls “Google my business needs to be fixed”HomeAdvisorYelp, Houzz, Angies List high pressure upsells Fake SEO or super cheap companies Guarante…
5 years, 9 months ago
Guaranteed Leads Companies for Roofers - Are They Legit (w/ Dmitry Lipinskiy of Roofing Insights)
Episode 84
(w/ Dmitry Lipinskiy of Roofing Insights) We chat about Guaranteed Leads stories and why it's better to build your brand.
5 years, 10 months ago
20 Local Marketing Methods Besides SEO or PPC
Episode 83
When I was just starting out - I walked around Uptown Minneapolis with flyers I designed, I traded services for a spot in a local magazine, I asked o…
5 years, 10 months ago
Aerial vs. Onsite Estimates for Roofers / Eagleview vs. Hover
Episode 82
In one minute Tell me about Hover, and how you started with the company
HOVER transforms smartphone photos of any property into an accurate, interacti…5 years, 10 months ago
Why Contractors Should Be on Linkedin & How to Win There (w/ Jarrett Thomas of iPullRank & Lee Gaul)
Episode 80
The Linkedin in Algorithm is favorable for folks that want to post about their business – vs. Facebook. Consider joining and checking out what kinds …
5 years, 10 months ago
Why Contractors Should Be on Linkedin (w/ Lee Gaul and Jarrett Thomas of iPullRank)
Episode 81
We talked about whether contractors should be on Linkedin, what kind of content to publish, and getting more engagement there.
5 years, 10 months ago