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How to Integrate Brands After M&A with Megan Adler
Episode 138
When two or more companies merge, they bring an inevitable clash of identities, disjointed messaging, and fractured cultures. Far too many organizati…
4 months ago
What Does the AI Backlash Mean for AI Comms?
Episode 137
Today, tech brands are running headfirst into a massive wave of AI backlash marked by growing public skepticism, data center infrastructure pushback,…
4 months, 2 weeks ago
When Not to Use AI
Episode 136
AI has enormous potential to accelerate our workflows and to accelerate content production, but it can also slow things down. While generative AI too…
5 months ago
AI Search Monitoring Using Scrunch with Kevin White
Episode 135
Traditional SEO rankings are no longer enough to guarantee visibility as B2B buyers shift their research to AI engines like ChatGPT, Perplexity, and …
5 months, 2 weeks ago
Turning Events Into PR Wins
Episode 134
Event season is back, and for many marketers, it feels like a high-stakes gamble. You’ve invested in the floor space, the logistics, and the senior t…
6 months ago
Hiring Your First Sales Team with Andrew Boos
Episode 133
In 2026, B2B buyers are more insulated than ever. The explosion of AI-generated emails and automated cold calls has made it nearly impossible for sta…
6 months, 2 weeks ago
How to Announce New Products in 2026
Episode 132
The pace of software development is accelerating at an unprecedented rate, driven by AI tools like Cursor and Claude Code that allow companies to lau…
6 months, 4 weeks ago
What’s New in Funding News?
Episode 131
You’ve spent months pitching investors, navigating due diligence, and finally closing your latest round of funding, only to realize that announcing i…
7 months, 1 week ago
AI Agents and Vibe-Coding in PR
Episode 130
Is AI coming for your PR job, or is it just coming for the tedious parts of your workflow? Many communications professionals are stuck in ChatGPT lim…
7 months, 3 weeks ago
The Secrets of Rapid Response and Newsjacking
Episode 129
In the hyper-competitive tech landscape of 2026, waiting for your own "big news" isn't enough to stay relevant. Startups often struggle to break into…
8 months ago