Podcast Episodes

Why Big Blogs Are Collapsing (And How to Fix Them) - Lars Lofgren

Season 1 Episode 825

E825: Big blogs that once dominated SEO are now collapsing - and it's not just because of AI.

The SEO legend, Lars Lofgren joins the show. Lars was o…

9 months, 3 weeks ago

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Google's AI Is Rewriting Meta Descriptions (And Killing Top-of-Funnel SEO)

Season 1 Episode 824

E824: Google looks to be dropping a big change: AI-generated meta descriptions made to perfectly satisfy search intent.

That means fewer clicks for s…

9 months, 4 weeks ago

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SEO Is an Enigma? Breaking Down Backlink Myths & Real Strategies

Season 1 Episode 823

E823: Backlinks, domain authority, page speed… SEO can feel like an enigma. 

I break down one of the most popular posts from the SEO subreddit and sh…

9 months, 4 weeks ago

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Is Reddit Dead for SEO & ChatGPT? The Truth About AI Citations

Season 1 Episode 822

E822: Reddit's influence on SEO and ChatGPT results has taken a surprising hit - but is it really over?

I break down the sudden drop in Reddit citati…

9 months, 4 weeks ago

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Slop as a Service: The Guaranteed SEO Collapse?

Season 1 Episode 821

E821: AI-generated SEO "slop" content has fueled explosive growth for startups - but Google's latest spam update shows just how fast it can collapse.…

10 months ago

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Why HubSpot Lost 20M Clicks (and How They Plan to Recover)

Season 1 Episode 820

E820: HubSpot's organic traffic collapsed from 24M monthly clicks down to just 3.6M - their lowest since 2018.

At Inbound 2025, they shared how they …

10 months ago

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ChatGPT Checkouts Are Here (SEO Goldmine or AI Fail?)

Season 1 Episode 819

E819: ChatGPT now has Instant Checkouts with Etsy, Shopify, and Stripe.

Is this the future of e-commerce - or a recipe for chaos?

I break down:
- Wha…

10 months ago

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Google Kills "num=100": Why It's Actually Good for SEOs

Season 1 Episode 818

E818: Google just removed the num=100 parameter - the ability to see 100 results per page - and the SEO world freaked out.

But could this actually be…

10 months ago

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Lovable's Explosive Programmatic SEO Growth: Smart Strategy or Reckless Scaling?

Season 1 Episode 817

E817: Lovable has gone from 650 clicks a month to over 363,000 clicks - all through programmatic SEO.

We break down exactly how Lovable pulled off th…

10 months ago

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LLM SEO: Short-Term Hacks vs Long-Term Wins (AI Overviews, Perplexity, ChatGPT)

Season 1 Episode 816

E816: How brands show up inside AI search - what still works, what's dead, and how to play the long game without getting sucked into spammy tactics.

…

10 months ago

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