Podcast Episodes

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The Strategy-First Approach To Rebranding Your Business With Kehna Kelly
The Strategy-First Approach To Rebranding Your Business With Kehna Kelly

Season 3 Episode 38

Kehna Kelly is the Team Lead of Creative Services at POD Marketing, a company specializing in innovative branding and marketing solutions for busines…

9 months, 1 week ago

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[Marketing] Search Engine Optimization: What Really Matters
[Marketing] Search Engine Optimization: What Really Matters

Season 3 Episode 37

Claire Laurie is the Team Lead of SEO at Marketing4ECPs, a company that specializes in developing and executing digital marketing strategies for eye …

9 months, 2 weeks ago

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[Transitions] The Basics of Planning Your Exit From Optometry
[Transitions] The Basics of Planning Your Exit From Optometry

Season 3 Episode 36

Al Cleinman is the Founder of Cleinman Performance Partners, a leading consulting firm that has served as optometry's trusted business advisor for ov…

9 months, 3 weeks ago

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[Growth] From Science to Sales - Educating Patients on Treatment Plans
[Growth] From Science to Sales - Educating Patients on Treatment Plans

Season 3 Episode 35

Kimberly Friedman, OD FAAO, is an optometric physician and serves as Vice President of Education and Scientific Affairs at PRN Vision Group, a compan…

9 months, 4 weeks ago

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[Ownership] What To Consider When Insuring Your Practice
[Ownership] What To Consider When Insuring Your Practice

Season 3 Episode 34

Andrew Davis is a Commercial Placement Broker and Account Manager at Wilson M. Beck Insurance Services Alberta, a boutique insurance brokerage specia…

10 months ago

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[Marketing] Digital, Traditional, and Best Practices for Marketing in Optometry
[Marketing] Digital, Traditional, and Best Practices for Marketing in Optometry

Season 3 Episode 33

Kate Virzi is the Director of Sales & Client Success at Marketing4ECPs, a digital marketing agency that helps eye care professionals grow their pract…

10 months, 1 week ago

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Marketing Dry Eye Equipment & Treatments in Your Practice With Dennis Evans Jr.
Marketing Dry Eye Equipment & Treatments in Your Practice With Dennis Evans Jr.

Season 3 Episode 32

Dennis Evans Jr. is the Director of Professional Relations at DryEye Rescue, a company that helps eye care providers expand their dry eye services an…

10 months, 2 weeks ago

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Helping Optometrists Overcome Business Challenges and Build Strong Teams With Kevin Wilhelm
Helping Optometrists Overcome Business Challenges and Build Strong Teams With Kevin Wilhelm

Season 3 Episode 31

Kevin Wilhelm is the CEO of Cleinman Performance Partners, a consulting firm that helps optometry practices grow their business operations and drive …

10 months, 3 weeks ago

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Creating Face-To-Face Opportunities With Your Patients Through Products and Social Media
Creating Face-To-Face Opportunities With Your Patients Through Products and Social Media

Season 3 Episode 30

Sarah Vinson is the Owner and CEO of Lunette USA, a woman-owned company that imports and distributes luxury eyewear exclusively to independent optica…

11 months ago

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Driving Growth in Independent Practices With Amanda Van Voris
Driving Growth in Independent Practices With Amanda Van Voris

Season 3 Episode 29

Amanda Van Voris is the Senior Director of Client Solutions at Cleinman Performance Partners, a consulting firm that helps independent optometry prac…

11 months, 1 week ago

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