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E175: Trade Sales Leadership Insights: Selling with Power Using Herb Cohen’s Negotiation Strategies: Sales, Leadership, Trade
E175: Trade Sales Leadership Insights: Selling with Power Using Herb Cohen’s Negotiation Strategies: Sales, Leadership, Trade

Are you sitting on a full pipeline of quoted deals… but very few of them are actually closing?

Most sales teams assume that once a quote is sent, the …

8 months, 3 weeks ago

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E174: Negotiate Earlier, Close Bigger: Using Herb Cohen’s Playbook to Sell with Power: Sales, Leadership, Trade
E174: Negotiate Earlier, Close Bigger: Using Herb Cohen’s Playbook to Sell with Power: Sales, Leadership, Trade

Are you sitting on a full pipeline of quoted deals… but very few of them are actually closing?

Most sales teams assume that once a quote is sent, the …

8 months, 3 weeks ago

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E173: From Slow January to Strong February: 3 Levers to Revive Trade Sales Leaders Performance: Sales, Leadership, Trade
E173: From Slow January to Strong February: 3 Levers to Revive Trade Sales Leaders Performance: Sales, Leadership, Trade

Is your “slow January” quietly setting you up for a weak February—and an even worse quarter?

Many sales leaders accept January as a write-off, but the…

8 months, 3 weeks ago

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E172: Sales Leadership — Why Great Questions Outperform Great Pitches in Trade Sales: Sales, Leadership, Trade
E172: Sales Leadership — Why Great Questions Outperform Great Pitches in Trade Sales: Sales, Leadership, Trade

What if asking just three questions could make your prospects close the deal for you?

Most salespeople talk too much and ask too little—and it’s quiet…

8 months, 4 weeks ago

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E171:  Trade Sales Leadership Insights: The Simple Strategy Behind Walmart’s Success and How to Apply It: Sales, Leadership, Trade
E171: Trade Sales Leadership Insights: The Simple Strategy Behind Walmart’s Success and How to Apply It: Sales, Leadership, Trade

What if the real reason Walmart dominates isn’t price—but clarity?

Walmart didn’t become a $500B powerhouse by trying to be everything to everyone. Th…

9 months ago

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E170: Trade Sales Leadership— How an Untapped Referral System Can Transform Your Lead Generation: Sales, Leadership, Trade
E170: Trade Sales Leadership— How an Untapped Referral System Can Transform Your Lead Generation: Sales, Leadership, Trade

What if 70% of your next year’s new customers could come from the people you already serve?

Most sales teams chase cold leads through networking, ads,…

9 months ago

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E169: Sales Leadership — Stop Losing Deals Before You Start: 3 Trade Sales Process Mistakes to Fix: Sales, Leadership, Trade
E169: Sales Leadership — Stop Losing Deals Before You Start: 3 Trade Sales Process Mistakes to Fix: Sales, Leadership, Trade

Are your salespeople losing deals before they even start—without realizing it?

Even experienced salespeople often make one critical mistake in front o…

9 months ago

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E168: Sales Leadership Strategy — The Customer-First Approach Behind Microsoft’s Trade Sales Wins: Sales, Leadership, Trade
E168: Sales Leadership Strategy — The Customer-First Approach Behind Microsoft’s Trade Sales Wins: Sales, Leadership, Trade

How has Microsoft stayed at the top for decades—and what can your sales team learn from their approach?

Success isn’t just about having a great produc…

9 months, 1 week ago

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E167: What Great Leaders Of Sales Teams Do Differently to Drive Consistent Trade Sales Growth: Sales, Leadership, Trade
E167: What Great Leaders Of Sales Teams Do Differently to Drive Consistent Trade Sales Growth: Sales, Leadership, Trade

What separates great sales teams from average ones—and why do some keep winning no matter the market?

Across pre-, during, and post-COVID environments…

9 months, 1 week ago

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E166: The #1 Trade Sales Leadership Mistake That Breaks Growing Teams: Sales, Leadership, Trade
E166: The #1 Trade Sales Leadership Mistake That Breaks Growing Teams: Sales, Leadership, Trade

Are you unknowingly slowing your own growth by holding on to sales for too long?

Many founders and sales leaders hit a ceiling not because demand drie…

9 months, 1 week ago

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