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Novella: Looking Into the Future of Sneakers
In this episode of Fire Footwear, host Matt Frates dives into the future of sneaker culture, examining the rise of the resale market, the impact of s…
3 years ago
Adidas To Sell Remaining Yeezys
Kanye West and Adidas are back together, but it's not the love story we've all been waiting for. This temporary partnership could change the sneaker …
3 years ago
The Jordan 4: From Classic Colorways to Unique Releases
Get ready to step into the world of the iconic Jordan 4 silhouette as we explore its unique design elements and legacy in sneaker history! From the u…
3 years ago
Exploring Sneaker Collaborations: From Travis Scott to Fear of God
On this episode of Fire Footwear, Matty Ice delves into the world of sneaker culture and beyond. He discusses the importance of foot comfort and prot…
3 years, 1 month ago
Social Media
Social media is woven into the fabric of society, but are its intended uses being overshadowed? In sneakers it seems as if social media brings nothi…
3 years, 1 month ago
My London Travels
Matty Ice is back in the U.S. after a great trip to England. Having come down from the experience, he has many thoughts on his time there. From sne…
3 years, 1 month ago
Sneaker Cities
Matty Ice is crossing the Atlantic to visit the great country and England. In doing research for the trip, it dawned on him that so many cities arou…
3 years, 1 month ago
Air Max Month 2023
March is Air Max Month, and while it is coming to close, the Iceman dives into other great Air Max models, while also giving his favorites.
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3 years, 2 months ago
Tom Sachs & Ja Morant: How Much Should Sneaker Culture Care?
While the sneakers themselves are awesome, it's the humans that make up the culture. The creators can sometimes get a pass for troubling behavior, b…
3 years, 2 months ago
Jordan 3 Reimagined
The release of the Jordan 3 Reimagined is probably going to be the biggest of the year, but the history of how the Jordan 3 saved the brand is critic…
3 years, 2 months ago