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'All about effectiveness': The Future of Media preview with Nick Manning
'All about effectiveness': The Future of Media preview with Nick Manning

Season 3 Episode 22

Over the past year, The Media Leader has been championing three key issues facing the media industry: declining trust in media, sustainability, and t…

2 years, 8 months ago

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Telegraph bidders, commercial radio's 50th anniversary, Brainlabs' ambition, and what's on at FoM
Telegraph bidders, commercial radio's 50th anniversary, Brainlabs' ambition, and what's on at FoM

Season 3 Episode 21

Editor-in-chief Omar Oakes and reporters Jack Benjamin and Ella Sagar preview the Future of Media in London on 11-12 October. The trio look ahead to …

2 years, 8 months ago

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How should media move faster on sustainability? With Anne Coghlan and Hannah Mirza
How should media move faster on sustainability? With Anne Coghlan and Hannah Mirza

Season 3 Episode 20

This summer, climate change-caused unseasonal weather events continued to devastate huge areas of the world, and yet, earlier this month the UK Gover…

2 years, 9 months ago

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Why publishers are brand building, with Ozone CEO Damon Reeve
Why publishers are brand building, with Ozone CEO Damon Reeve

Season 3 Episode 19

After months of it being an open secret that Facebook was looking to reduce its emphasis on news, parent company Meta announced this month it would b…

2 years, 9 months ago

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How to support women managing their work-life 'blend,' with Tobi Asare and Stefanie Daniels
How to support women managing their work-life 'blend,' with Tobi Asare and Stefanie Daniels

Season 3 Episode 18

Why are women in media leaving the jobs they love?

That is one of the questions The Media Leader has tried to tackle this year as part of our mission …

2 years, 9 months ago

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Is TV the base of the media plan in 2023? With Kantar's Jane Ostler
Is TV the base of the media plan in 2023? With Kantar's Jane Ostler

Season 3 Episode 17

TV has slipped out of marketers' top-ranked media channels this year, from third most-preferred to 12th.

That is just one of the key takeaways from th…

2 years, 9 months ago

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Fake OOH ads, Telegraph sale, Shorts and the Rugby World Cup
Fake OOH ads, Telegraph sale, Shorts and the Rugby World Cup

Season 3 Episode 16

Jack Benjamin and Ella Sagar are missing the holidaying Omar Oakes but are nevertheless back on the podcast this week to analyse some of the industry…

2 years, 9 months ago

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How advertisers are changing strategy on gaming - with Lucy Rissik and Nina Mackie
How advertisers are changing strategy on gaming - with Lucy Rissik and Nina Mackie

Season 3 Episode 15

Brands are still coming to terms with how to market to gamers, a number of brand strategists have highlighted on The Media Leader in recent weeks. An…

2 years, 9 months ago

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Why OOH audiences have not hit a 'new normal' yet - with Route's Denise Turner
Why OOH audiences have not hit a 'new normal' yet - with Route's Denise Turner

Season 3 Episode 14

Out-of-home (OOH) advertising is the oldest form of advertising there is, and it has had a whirlwind of the past three-and-a-half years. The medium w…

2 years, 10 months ago

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Pinkwashing: how media should step up LGBT+ support - with Outvertising's Cass Naylor
Pinkwashing: how media should step up LGBT+ support - with Outvertising's Cass Naylor

Season 3 Episode 13

2023 has seen a startling spike in anti-queer rhetoric and misinformation around the world and brands have been caught up in the culture war.

Earlier …

2 years, 10 months ago

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