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How useful are AI performance tools? With Pinterest's Matt Crystal
Season 5 Episode 14
This year, most major digital players including Meta, TikTok, Google and Pinterest have developed AI tools to help marketers get more out of their ca…
1 year, 7 months ago
TV's 'tipping point': In conversation with Sky, C4, Direct Line and Samba TV
Season 5 Episode 13
A conversation about the future of TV advertising featuring executives from Sky Media, Direct Line Group, Channel 4 and Samba TV.
At our recent Future…
1 year, 8 months ago
Agency bosses talk tough over principal media
Season 5 Episode 12
It's earnings season and the publicly listed agency groups have been more expansive about their "proprietary media" or "principal-based media" produc…
1 year, 8 months ago
The mounting case against blocklists
Season 5 Episode 11
On a panel at The Future of Media Manchester a few weeks ago, members from Stagwell agencies HarrisX and Goodstuff took the stage to unpack new resea…
1 year, 8 months ago
Future of Media London takeaways: confidence, trust and risk taking
Season 5 Episode 10
Reporter Jack Benjamin and editor-in-chief Omar Oakes unpack key themes from last week's Future of Media London 2024 event.
The duo review some of the…
1 year, 8 months ago
Are AI ads the future of TV? With ITV's Jason Spencer and Alan Hall
Season 5 Episode 9
Last month, ITV launched two ads that were created primarily with the use of generative AI.
Made for new-to-TV small businesses Travel House and Sheep…
1 year, 8 months ago
Amazon UK upfronts, Pinterest's brand pitch + why women's network Wacl is more 'business-like'
Season 5 Episode 8
Omar Oakes and Jack Benjamin review the big stories in UK media and advertising this week, including Amazon's UK upfronts, in which it revealed new a…
1 year, 8 months ago
Why the future of media is in Manchester
Season 5 Episode 7
Jack Benjamin and Omar Oakes report highlights from The Media Leader's first outing in Manchester!
The Future of Media Manchester attracted around 60…
1 year, 9 months ago
Stories that mattered this week: Origin launches — now what?
Season 5 Episode 6
Jack Benjamin and Omar Oakes are back to review the big media business news of the week, starting with the launch of Origin, Isba's world-first cross…
1 year, 9 months ago
Are news outlets too dependent on social media? With NMA CEO Owen Meredith
Season 5 Episode 5
News titles across the UK are changing hands and senior leaders amid what has been a downturn in the digital advertising market. Meanwhile, challenge…
1 year, 9 months ago