Podcast Episodes
Back to SearchHigh-Level Copywriting Insider Info
Wouldn’t you love to have a confidential chat with a copywriter working at the highest levels of our business?
Well, we can’t provide the confidential part. This IS a podcast, after all, not a Signal…
Published on 4 months, 2 weeks ago
How Copywriting is Different
It happens to all of us, and can you remember a time where you wondered:
“Is this really good copywriting? It seems like what I should write, but somehow it’s not clicking.”
Here’s why you wonder.
Th…
Published on 4 months, 3 weeks ago
The Power of Your Core Marketing Message with John Jantsch
Our special guest today, John Jantsch, is going to tell you about what could be the single most valuable sentence you have in your business for getting clients and customers.
John’s the author of the…
Published on 5 months ago
14 Ways to Make Your Copy Easier to Read
You could have written the greatest copy in the world. Perfectly targeted with a killer offer. Great price. Unique and highly desirable.
But I can tell you one way it is guaranteed NOT to work.
And t…
Published on 5 months, 1 week ago
Quantum Leap AI Prompts for Copywriting
Ever get frustrated with what happens when you try to get an AI to write something?
According to Google Workspace Labs, the average prompt people give an AI is nine words or less.
Nine words!
The AI …
Published on 5 months, 2 weeks ago
Parker Worth’s Storytelling Secrets For Social Media
Do storytelling skills REALLY make a difference for you?
Just ask our special guest today, Parker Worth.
Parker decided he had enough of high school at 16. His first job was cleaning toilets.
From th…
Published on 5 months, 3 weeks ago
Brand-New Ways To Use AI For Copywriting
Today we’re talking about three new ways to use ChatGPT for copywriters and business owners, and another development from another company which is a lot lower priced than ChatGPT’s a month for its pr…
Published on 5 months, 4 weeks ago
Advance Copywriting Research Secrets, with Caleb O'Dowd
One meeting of the minds reigns supreme above all others in copywriting–and that’s when the copywriter understands and addresses the same thoughts that are most pressing in the minds of their best pr…
Published on 6 months ago
What Copywriters Need To Know About Design, with Lori Haller
One of the greatest insiders in direct response today is not primarily a copywriter, but a graphic designer.
Actually, our returning champion Lori Haller is a designer… and so much more.
She works s…
Published on 6 months, 1 week ago
What REALLY Makes Copy Convert, With Billy Broas
27 Years Ago, pop singer Cher asked us this question:
“Do you believe in life after love?”
… and it promptly rocketed to the top of the charts, selling 11 million copies of the song.
Today, in 2025, …
Published on 6 months, 3 weeks ago