When you turn a prospect into a customer, are you delivering and getting the most value you can?
A lot of people have lame, generic welcome sequences because they know they have to say something… but…
Published on 2 months, 1 week ago
Our returning champion is Sam Woods, who’s been using AI for business in very big ways since 2016.
That’s a lot longer than most people, including me. And Nathan.
And we’re both big fans of AI for co…
Published on 2 months, 2 weeks ago
In 1911, psychology pioneer Alfred Adler resigned from the presidency of a prestigious society in Vienna—and Sigmund Freud took it personally and deemed Adler an enemy.
It didn’t stop there. Freud co…
Published on 2 months, 3 weeks ago
Nick Lowe had a big hit on the top 40 back in the day called “Cruel to be Kind.”
Interesting idea, but how about this one?
“Kind to be Kind.”
Now there’s a novel idea.
And it’s the guiding principle …
Published on 2 months, 4 weeks ago
What do you do if you’ve tried and tried, six times, and what you’re trying to make happen… never happens?
That was the dilemma facing our special guest today, James Allen.
“I built 6 different funne…
Published on 3 months ago
You can’t fake it. It seems like you can’t force it.
But when creativity shows up at the right moment — your copy comes alive.
Sometimes it’s the difference between a flat headline and a breakthroug…
Published on 3 months, 1 week ago
For many people, actually doing a podcast is a lot harder than it seems.
A few months ago, Riverside.fm, a major podcast platform, published an article that said, "90% of podcasts don't get past epi…
Published on 3 months, 2 weeks ago
So a man says into his phone, “Siri, play Pizzetti’s Rondò Veneziano.”
Siri says, “Calling Roundtable Pizza.”
Pretty frustrating, right?
Well, that was what AI seemed like to me just one year ago.
Es…
Published on 3 months, 3 weeks ago
One name comes up more than any other when I talk to people about copywriting and AI. That name is Sam Woods, and he’s our very special guest today.
Sam has been in the game for nine years, while mos…
Published on 4 months ago
What’s the opposite of a confident salesperson who makes it easy for you to buy?
A nervous salesperson who jumps the gun and makes you want to run away!
Today’s returning champion, Brenna McGowan, un…
Published on 4 months, 1 week ago
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