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EP156: The 5 senses of brand: How does your brand smell?
EP156: The 5 senses of brand: How does your brand smell?

Season 1 Episode 156

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Have you ever bought a new car (or, if you’re like us, a “new to me” car)?

Have you been to an open house and smelled cookies?

Listen a…

3 years, 4 months ago

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EP155: The 5 senses of brand: How does your brand taste?
EP155: The 5 senses of brand: How does your brand taste?

Season 1 Episode 155

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Part 1: The 5 Senses of Brand: How Does Your Brand Taste?

I. Introduction

Introduce the concept of the five senses of a brand and how t…

3 years, 4 months ago

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EP154: Brand of the band.
EP154: Brand of the band.

Season 1 Episode 154

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A podcast episode about "80's and 90's Bands and Their Branding":

Introduce the topic of 80's and 90's bands and their brandingDiscuss…

3 years, 5 months ago

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EP153: What's in a Name: Why what you are called matters for a successful brand.
EP153: What's in a Name: Why what you are called matters for a successful brand.

Season 1 Episode 153

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In this episode we discuss the importance of choosing the right type of brand name and the impact it can have on a business. We'll re…

3 years, 5 months ago

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EP152: How To Express Benefits vs. Value When Marketing Your Brand
EP152: How To Express Benefits vs. Value When Marketing Your Brand

Season 1 Episode 152

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On this episode of the NerdBrand Podcast, we're breaking down the concepts of benefit vs. value from a branding and marketing perspec…

3 years, 5 months ago

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EP151: Spring Cleaning - Is it time to spruce up your content strategy? - with guest Dana Herra
EP151: Spring Cleaning - Is it time to spruce up your content strategy? - with guest Dana Herra

Season 1 Episode 151

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Spring is near and it’s almost time to sweep up old content and polish your brand with an effective strategy to increase conversions.…

3 years, 5 months ago

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EP150: Postmodernism, or whatever the professor said.
EP150: Postmodernism, or whatever the professor said.

Season 1 Episode 150

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Welcome to the NerdBrand Podcast where today we will be talking about how Postmodernism has influenced the evolution of channels and …

3 years, 5 months ago

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EP149: Social Media Fatigue - What’s Next?
EP149: Social Media Fatigue - What’s Next?

Season 1 Episode 149

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Welcome to the NerdBrand Podcast, and if you are a victim of ad fatigue, you are not alone. Listen as we dive into the effects it has…

3 years, 6 months ago

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EP148: I say, “Brand-ing, You’re a Fine Girl!” - Starlord.
EP148: I say, “Brand-ing, You’re a Fine Girl!” - Starlord.

Season 1 Episode 148

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Welcome to the NerdBrand Podcast and listen as we dive into the different elements of branding, or in this case, the guardians of the…

3 years, 6 months ago

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EP147: Brands We Can’t Help Falling in Love with (Valentine’s Day)
EP147: Brands We Can’t Help Falling in Love with (Valentine’s Day)

Season 1 Episode 147

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Welcome to the NerdBrand Podcast! In this episode we’re talking about the brands we can’t help falling in love with. Love is still in…

3 years, 6 months ago

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