Podcast Episodes

Aaron James—How to Define What Your Customer Really Wants

What are you selling? Your quick answer may be "real estate" or "jewelry" -- but to really connect with customers, you need to understand the deeper …

7 years, 3 months ago

The Best of 2018—Our Biggest Takeaways for Business Leaders

As we close out the year and look ahead to 2019, take a moment to reflect on how you're growing as a business leader. This podcast is a great place t…

7 years, 3 months ago

Jay Baer—Why You Need a Word-of-Mouth Marketing Strategy ASAP

Word of mouth plays a role in 50-90% of all buying decisions. But most of us have never actually sat down to outline a strategy that would get more c…

7 years, 3 months ago

Blake Mycoskie—Should Your Company Take a Stand on a Social Issue?

Should your company take a stand on a social issue? There's no better person to ask than TOMS founder Blake Mycoskie. He and his team have built a th…

7 years, 4 months ago

Tina Sharkey—How to Build a Strong Brand Around Your Core Values

We business leaders like to talk about our "core values," but all too often, those values don't actually show up in our products, services, and busin…

7 years, 4 months ago

Ian Cron—How the Enneagram Can Make You a More Effective Leader

The Enneagram is a personality typing system that teaches there are nine basic personality styles in the world. These styles, or "Types," deeply infl…

7 years, 4 months ago

Ian Cron—The Do's and Don'ts of Leading Each Enneagram Type

The Enneagram is a personality typing system that teaches there are nine basic personality styles in the world. These styles, or "types," deeply infl…

7 years, 4 months ago

Donald Miller and Andy Stanley—How Story Can Make You a Better Leader

By now you know the framework of story can transform your marketing. But how can story make you a better leader? Today on the StoryBrand podcast, the…

7 years, 5 months ago

Andy Stanley—5 Questions That Will Make Any Talk Clear and Memorable

Got something you need to communicate to a crowd? You KNOW it needs to be clear and memorable. But that's easier said than done.

Today on the podcast…

7 years, 5 months ago

Jesse Cole—11 Surefire Ways to Delight Your Customers

How on earth does a summer league baseball team in Savannah, Georgia sell out every game?

Well, it has nothing to do with the baseball -- and everyth…

7 years, 5 months ago