Podcast Episodes

How I’d Build an Audience From Scratch on Threads in 2025

Most entrepreneurs are sleeping on Threads — but it’s one of the most powerful, untapped platforms for building visibility, attracting collaborations, and even selling event tickets.

In this episode …

Published on 3 months ago

How Genny Mack Grew 57K Followers with a Visibility Strategy That Works

What happens when you invest in visibility strategy? Real results.

In this episode of Social Media Decoded, host Michelle Thames shares a client spotlight with Genny Mack, who worked with Michelle to…

Published on 3 months ago

Behind the Scenes: Planning Elevate & Empower LIVE

Planning an event looks glamorous on Instagram — but what happens behind the scenes? In this episode of Social Media Decoded, host Michelle Thames shares the honest truth about what it takes to bring…

Published on 3 months ago

Weekly Reset: Visibility Lessons + What’s Next

Sundays are for resetting, reflecting, and refocusing. In this episode of Social Media Decoded, host Michelle Thames looks back on the week to highlight the biggest visibility lessons entrepreneurs c…

Published on 3 months ago

How I Prep for Conferences (And Why You Should Too)

Conferences can be game-changers for your visibility, but only if you know how to prepare. In this episode of Social Media Decoded, host Michelle Thames pulls back the curtain on her process for gett…

Published on 3 months ago

The Content Strategy That Attracts High-Ticket Clients

Are you tired of posting endlessly on social media without seeing results? In this episode of Social Media Decoded, host Michelle Thames shares the content strategy that attracts high-ticket clients …

Published on 3 months ago

AI + Instagram: How to Create More Content Without Burning Out

It’s my birthday 🎉 and I’m sharing a gift with YOU: how to use AI to create more Instagram content without burning out.

In this episode of Social Media Decoded, I share 3 practical ways to let AI rep…

Published on 3 months, 1 week ago

The Future of Digital Growth: A Conversation with Anna Tutckaia, VP of Growth at Manychat

In this episode of Social Media Decoded, Michelle sits down with Anna Tutckaia, VP of Growth at manychat, live from the Instagram Summit 2025. Anna shares her expertise on digital growth, AI, and the…

Published on 3 months, 1 week ago

How to Build an Ecosystem That Sells While You Sleep

In this episode of Social Media Decoded, host Michelle Thames explains why content alone won’t bring clients — you need an ecosystem.

Michelle shares her 3-step framework for building a business ecos…

Published on 3 months, 1 week ago

AI, Visibility, and the Future of Social Media: Lessons from the Instagram Summit with Manychat

Fresh off the plane from Los Angeles, I’m recapping my experience at the Instagram Summit 2025, where Manychat flew me out to podcast live with their VP of Growth, Anna Tutckaia.

In this episode, I’m…

Published on 3 months, 1 week ago