Podcast Episodes

How I’m Using Paid Memberships Pro

Season 1 Episode 201

Paid Memberships Pro is the lifeblood of my main product offering, The Podcast Liftoff Playbook. So in this first bit of 2023, I want to tell you everything I love about the plugin, and why I thought…

Published on 2 years, 10 months ago

Top 10 Lessons from 300 Episodes (Plus the Future of this Show)

Season 1 Episode 300

It's episode 300! I thought I'd wax poetic on the top 10 things I've learned from both running this show, and the guests I've had on. After that, I talk a little bit about what's in store for How I B…

Published on 2 years, 10 months ago

The Best Way to Build Community is Easier Than You Think with Drew Dillon

Season 1 Episode 299

Most attempts to start a community these days feel a lot like the approach the Underpants Gnomes from South Park took in making money. Step 1: Launch a Discord, Step 2: ???, Step 3: Community! But it…

Published on 2 years, 10 months ago

How to Create a KILLER Digital Product with Molly Keyser

Season 1 Episode 298

Molly Keyser made half-a-million dollars selling a 15-page, $59 eBook without spending money on ads. How do you ask? She created something SUPER valuable, that immediately made the buyer money. And t…

Published on 2 years, 11 months ago

How to Drive More Sales by Writing Content for REAL Customers with Will Shultz

Season 1 Episode 297

We’ve been told for years that creating an “ideal customer avatar” is the best way to understand your audience. But the truth is that’s just guessing on your part. Do you know how you actually get to…

Published on 2 years, 11 months ago

The Year of Budgets

Season 1 Episode 296

I know what you’re thinking. Budgets? That’s what you’re going to base your entire year on.

I know this because that’s what my wife said. But fear not, my friends. Like Transformers™, it’s more than m…

Published on 2 years, 11 months ago

Kindle Scribe: Initial Thoughts

Season 1 Episode 296

Earlier this year, Amazon announced the Kindle Scribe -- their competitor to the reMarkable 2. It's more affordable, they had an initial deal for Prime members, and a good trade-in price for my Kindl…

Published on 3 years ago

Automating my Home for the Holidays

Season 1 Episode 1

The show is on break, but that's not preventing me from adding a bonus episode or two! It's no secret I love automation, and invariably those automations spill out into my personal life. I view the h…

Published on 3 years ago

How to get the Best Copy for Your Sales Pages with Ame Proietti

Season 1 Episode 295

It’s the time of the year were small business owners and creators have some extra time to tinker with (or fully redesign) their websites. I’m here with Copywriter Ame Proietti to tell you to skip the…

Published on 3 years ago

Good People, Cool Things: Ways to Grow Your Small Business with Jessi Burg

Season 1 Episode 294

It’s a good old fashioned podcast swap with Good People, Cool Things! I really enjoy this show, and the interview we have queued up for you is great.

This is a conversation with Jessi Burg, who starte…

Published on 3 years, 1 month ago