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Who Is Your Client?
Episode 236
All clients are not the same. You have to do the work to decide who is right for you. It boils down to are they twos or eights?
Original Episode Numb…
9 months, 1 week ago
Go Over The Bar Backwards
Episode 235
We are all in it now. The world has reopened (in the U.S. anyway) and the thrush of work is there. More then ever you are called upon to reinvent you…
9 months, 2 weeks ago
The Psychology Of Choice
Episode 234
Why are clients choosing you, your art and your creative business? Price? Past work? What does it mean to you and how does it impact how your run you…
9 months, 3 weeks ago
Trust Is Fluid
Episode 233
Building your name is not the same thing as making promises and keeping them. Confusing them costs you. The trick is to understand intentionality.
O…
9 months, 4 weeks ago
My Christmas Wish List
Episode 232
Know your client. Are they beginners or enthusiastic amateurs? Meaning are they 1's or 5's? And where will you take them? If you cannot fully underst…
10 months ago
Know Your Clients
Episode 231
Know your client. Are they beginners or enthusiastic amateurs? Meaning are they 1's or 5's? And where will you take them? If you cannot fully underst…
10 months, 1 week ago
What Do You Want To Measure?
Episode 230
We spend all of our time making sure we are checking all the boxes, doing things as expected and then trying to finish well. We measure efficiency, p…
10 months, 2 weeks ago
Frustration
Episode 229
We should all chart our own course much deeper than simply a strategy to find uncharted territory. Be true to your soul as an artist, where there are…
10 months, 3 weeks ago
Stay In Your Lane
Episode 228
What does it really mean to only do work for those that care? To really be the best at what you do? To know your range and to stay there? To really k…
11 months ago
Why Hourly Sucks (Mostly)
Episode 227
For creative businesses, the value of time is not linear. There is intrinsic value that has nothing to do with physical effort. Ahem, creativity. Yo…
11 months, 1 week ago