Podcast Episodes
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Crafting Precise ICPs for Better Cybersecurity Marketing Outcomes with Sri Sundaralingam
Are you struggling with defining your ideal customer profile (ICP) while ensuring successful pipeline generation? How can you effectively balance inv…
1 year, 5 months ago
Big Rocks First: Prioritizing What Matters in Sales Onboarding
🤔 How can you ramp up new sales hires to deliver revenue within six months when your sales cycle is approximately the same length?
🤔 What are the esse…
1 year, 6 months ago
Role Plays vs. Real-Life Practice: Making Sales Training Work
Are your seasoned sales reps struggling to adapt to new strategies? Have you ever invested heavily in sales training only to see minimal changes? How…
1 year, 7 months ago
The Road to $10 Million ARR: Cyber Donut’s 2025 Sales and Marketing Playbook
Are you struggling to increase your ASP and conversion rates? Does your sales team lack a unified approach to handling prospect questions? Are you ea…
1 year, 7 months ago
Get PR like the well known companies get
Are you struggling to get media attention for your cybersecurity startup? Wondering how to make your PR strategy stand out in a crowded market? Curio…
1 year, 8 months ago
How to run a world-class POV with Alexei Rubenstein, VP of Sales, Engineering, and Customer Success at Morphisec
Are you struggling to convert your Proof of Value (POV) to sales? Do your POV periods often extend beyond reasonable timelines? How can you involve m…
1 year, 8 months ago
Rebranding vs. Distribution: What's Really Holding Cybr Donut Back? - Rob Sobers, CMO at Varonis
Are you struggling to expand your cybersecurity company's market reach? Finding it challenging to get potential customers to notice your brand? Wonde…
1 year, 9 months ago
Interactive demos and demo experiences: Helping Cybr Donut sell more with better demos - Damian Tommasino, Founder at Cyber Informants
Are you struggling to boost engagement during demos? Facing challenges in customizing sales conversations to resonate with prospects? Wondering how t…
1 year, 10 months ago
How to Hire Cybr Donut's GTM Leaders - Josh White, SVP of North America, Intaso
Are you curious about the ideal timing for bringing in a senior sales or marketing leader? Not sure the right profile to hire? Need insights on avoid…
1 year, 11 months ago
Fixing Cybr Donut's pipeline crisis: proven strategies for rapid cybersecurity pipeline generation - Joseph Barringhaus, VP of Marketing, Sonrai Security
Like the go-to-market team at Cybr Donut, are you struggling to build a strong sales pipeline and wondering how to utilize events effectively? Do you…
1 year, 11 months ago