Podcast Episodes
Back to SearchVisa’s Matt Story Thinks Madison Avenue is Making Big Strides on Privacy But Has a Ways to Go on Diversity
Season 1 Episode 10
Matt Story, Senior Director of Global Innovation Marketing at Visa discusses how tough it is to reach belt-tightening millennials who are wary of sha…
5 years, 6 months ago
Tastemade Says Its Thriving During the Digital Media Apocalypse
Season 1 Episode 9
Jeffrey Imberman, Head of Sales and Brand Partnerships at Tastemade dishes on how the food-centric media brand figures out ways to produce content an…
5 years, 6 months ago
Snap is Bringing Digital Ad Creative Out of the Dark Ages - Though Traditional Agencies May Not be Ready
Season 1 Episode 8
In our first-ever two guest episode, we talked to Jeff Miller, Senior Director, Global Creative Strategy at Snap and Alex Collmer, Founder and CEO at…
5 years, 7 months ago
Why It’s Becoming Much Tougher For Brands to Use Consumer Data for Marketing Purpose in the Shift Toward a Privacy Centric Ecosystem
Season 1 Episode 7
Global Chief Technology Officer for Merkle and the CRM line of business for Dentsu Aegis Network, Peter Randazzo helps break down what Apple is doing…
5 years, 7 months ago
Why MediaLink Believes the Streaming Wars will Inevitably have Some Major Casualties - and Why Brands are Facing an ‘Existential’ Challenge in this Era
Season 1 Episode 6
In the very first Next in Marketing podcast episode ever recorded, MediaLink’s CEO, Michael Kassan explores how major marketers and media companies h…
5 years, 8 months ago
How Digital Ad Veteran Sarah Hofstetter is Trying to Help Legacy Retailers Become E-commerce Juggernauts in the Age of Stay-at-Home Shopping
Season 1 Episode 5
Profitero’s President Sarah Hofstetter discusses how marketers view customer acquisition, advertising and brand loyalty has been upended by the Covid…
5 years, 8 months ago
YouTube’s Debbie Weinstein Provides an Inside Look at Their Plan to Steal More Ad Dollars From TV - By Proving Its Ads Deliver Tangible Business Results
Season 1 Episode 4
YouTube’s Debbie Weinstein highlights the company’s plans for a series of customized virtual Brandcast presentations this summer, where she thinks th…
5 years, 8 months ago
Activision Blizzard Knows The Video Game Industry Hasn't Done Enough to Cater to Big Brands, But Jonathan Stringfield is Working to Change That
Season 1 Episode 3
Activision Blizzard's Jonathan Stringfield breaks down why marketers have been so slow to embrace video games and how he thinks the prolonged stay-at…
5 years, 9 months ago
Twitch’s CMO Doug Scott: Brands are Still Wrapping their Heads Around the Engagement Power of Live Streaming
Season 1 Episode 2
Twitch’s CMO, Doug Scott dives into how he explains the streaming service to non-gamer CMOs, and why he's so bullish on eSports. Scott also details t…
5 years, 9 months ago
NBCUniversal’s Chairman, Advertising & Client Partnerships, Linda Yaccarino Only Wants to Shake Up Measurement, the TV Ad Experience, and the Industry's Fundamental Business Model
Season 1 Episode 1
NBCUniversal’s Linda Yaccarino discusses the company's ambitions for its video service Peacock, and why she's convinced advertising will play a vital…
5 years, 9 months ago