Podcast Episodes
Back to SearchMulticultural marketing is finally getting more focus from brands - but still has a long way to go
Season 5 Episode 28
Next in Media spoke with Gonzalo Del Fa, President at GroupM Multicultural about the challenge of changing currencies in TV, while also trying to acc…
2 years, 4 months ago
"Weather at its core is the original influencer"
Season 5 Episode 27
Next in Media spoke with Rachel Chukura, Head of Consumer, Products, The Weather Company, about whether brands are scared off by being aligned with a…
2 years, 4 months ago
Inside Walmart's Journey Toward Becoming a Major Ad Player
Season 5 Episode 26
Next in Media spoke to Rich Lehrfeld, SVP & GM Walmart Connect, about how the company built a multibillion dollar, highly profitable ad business in j…
2 years, 4 months ago
Why Vizio Wants to Bother With Being an Advertising Company
Season 5 Episode 25
Next in Media spoke with Mike O'Donnell, Chief Revenue/ Strategic Growth Officer at Vizio about the company's evolution from a TV manufacturer to an …
2 years, 4 months ago
How TV is borrowing from the social media ad playbook
Season 5 Episode 24
Next in Media chatted with Pooja Midha EVP, General Manager at Effectv, a division of Comcast Advertising, about how local advertising is evolving be…
2 years, 5 months ago
What do data scientists really do at ad agencies?
Season 5 Episode 23
Next in Media spoke with Mike Bregman, chief data officer at Havas, about his unique background, where he sees AI being applied to advertising (and w…
2 years, 5 months ago
Why Media Companies May Need to Act More Like Creators
Season 5 Episode 22
Next in Media spoke with Kate Ward - Chief Content Officer - Betches Media, about how the publisher has avoided the fate of so many digital native br…
2 years, 5 months ago
"It's insane" Paramount's John Halley on keeping up with the changing TV ad market
Season 5 Episode 21
Next in Media spoke with Paramount Advertising President John Halley about the state of measurement in connected TV, whether Nielsen is on the comeba…
2 years, 5 months ago
How Sam's Club Built its Own Retail Ad Business- with some help from Walmart
Season 5 Episode 20
Next in Media spoke with Lex Josephs, GM of Sam’s Club Member Access Platform, about the inherent challenges in turning a retail membership product i…
2 years, 5 months ago
Pinterest wants to use AI to help brands supercharge their creative output
Season 5 Episode 19
Next in Media spoke with Pinterest CRO Bill Watkins about the company's foray into generative AI for both consumers and advertisers. Watkins also spo…
2 years, 6 months ago