Podcast Episodes

How To Personalize Direct Mail Campaigns For Even Greater Response

Episode 186

When your customers/prospects receive a piece of direct mail from you, do they really feel like you're speaking directly to them? Or do they feel like they're being sent the exact same junk mail as t…

Published on 4 months, 2 weeks ago

Why Bother Asking For Referrals?

Episode 185

There's a gigantic misconception out there that says asking your clients/customers for referrals is tacky, or the sign of a failing business. The reality is, NOT asking for referrals is the sign of a…

Published on 4 months, 3 weeks ago

How To Find And Interview Your Elite Sales Team

Episode 184

The procedure for hiring salespeople CANNOT be treated the same as any other role in a company. The vetting process is unlike any other, and there's a very specific reason why.

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Published on 5 months ago

The Psychology of Writing Copy (2 of 2)

Episode 183

It's not enough to know WHY your prospects need your product. You also need to understand all the reasons they might say "No" to buying it as well. If you don't think there are any reasons - Think ag…

Published on 5 months, 1 week ago

The Psychology of Writing Copy (1 of 2)

Episode 182

Does your sales copy focus only on touting the sweet features of your product? Or are you catering your words to speak to the actual needs of your prospects? In part one of this two-part episode, Bil…

Published on 5 months, 2 weeks ago

How To Get Repeatable Income in Any Business (Beyond Continuity)

Episode 181

A lot of business owners falsely believe the purpose of a customer is to get a sale. When in reality, the purpose of a SALE is to get a CUSTOMER. In other words, your goal isn't to abandon a customer…

Published on 5 months, 3 weeks ago

Expert Lead Generation & Top Self-Liquidating Offers With Russell Brunson (3 of 3)

Episode 180

Before hosting Funnel Hacking Live and leading his own group of Mastermind students, Russell Brunson was making big waves at Dan Kennedy's Super Conferences and across the entrepreneurial landscape a…

Published on 5 months, 4 weeks ago

Expert Lead Generation & Top Self-Liquidating Offers With Russell Brunson (2 of 3)

Episode 179

You may know Russell Brunson today as the fast-talking, Secrets-spilling co-founder of ClickFunnels, but years before all that success, "Young Russell Brunson" was well known in the entrepreneurial w…

Published on 6 months ago

Expert Lead Generation & Top Self-Liquidating Offers With Russell Brunson (1 of 3)

Episode 178

Long before ClickFunnels was founded, "Young Russell Brunson" was taking the entrepreneurial world by storm, teaching both single moms new to business and Dan Kennedy's elite students the secrets to …

Published on 6 months, 1 week ago

7 Instant Business Boosters & Breakthroughs

Episode 177

It's easy to get lost in a sea of do's and don'ts when it comes to business. There's always a new marketing fad or "shiny object" to chase after. If you're looking for time-tested and proven methods …

Published on 6 months, 2 weeks ago