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How to Use Emotion Driven Marketing for Dietary Supplements

Episode 97

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Buying a supplement isn’t just about health, it’s about hope. In this episode, we explore how emotional drivers like desire, aspirati…

1 year, 2 months ago

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How to Sell Your Supplement Brand for a Lucrative Exit

Episode 96

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Thinking of selling your supplement brand? In this episode, we break down what it really takes to position your business for a succes…

1 year, 3 months ago

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The Hidden Tradeoff in Supplement Marketing

Episode 95

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Why Chasing LTV Alone Is Costing You More Than You Think

n this episode, we explore the tension between maximizing customer lifetime v…

1 year, 3 months ago

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Supplement Business Success Metrics: Optimizing CAC, Payback, and Contribution Margins

Episode 94

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Key Takeaways from This Episode:

Know Your Numbers – Success in the supplement space comes down to understanding three key financial m…

1 year, 3 months ago

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How Top Supplement Brands Win Authority Through Content Marketing

Episode 93

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This episode explores how supplement brands can leverage content marketing, particularly podcasting, to build genuine authority in an…

1 year, 3 months ago

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Cracking the Weight Loss Buyer Code: Why People Really Buy Weight Loss Supplements

Episode 92

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Have you ever wondered why some supplement brands create loyal customers for life while others struggle with high refund rates and on…

1 year, 4 months ago

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Innovation Strategies for Beauty from Within Supplement Brand

Episode 91

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Whether you're an aspiring supplement entrepreneur or an established brand looking to expand into the beauty category, this episode p…

1 year, 4 months ago

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The Hidden Path to Building a Fulfilling and Profitable Health Business

Episode 90

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Ever wondered how David beats Goliath in the supplement industry? In today's episode, I'll reveal why staying small might be your big…

1 year, 4 months ago

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Off-Amazon Playbook: Diversify or Die

Episode 89

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Are you building your supplement business on the quicksand of Amazon dependency? 

In today's episode of Health Supplement Business Mas…

1 year, 4 months ago

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The Real Cost of Starting a Supplement Business

Episode 88

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In this eye-opening episode, we reveal the actual capital requirements for building a sustainable supplement business (hint: it's 10-…

1 year, 4 months ago

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