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Marketing School 2023 Retrospective: Lessons Learned, Why You Should Copy Your Competition
Marketing School 2023 Retrospective: Lessons Learned, Why You Should Copy Your Competition

Season 1 Episode 2658

In episode #2658, we reflect on the lessons we've learned from our podcast and the world of business in 2023. We discuss the benefits of joining a po…

2 years, 9 months ago

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NYT Sues OpenAI and Microsoft for Billions, The Quickest Way to Get More Traffic Using AI, The Best Marketing Strategies for Solopreneurs
NYT Sues OpenAI and Microsoft for Billions, The Quickest Way to Get More Traffic Using AI, The Best Marketing Strategies for Solopreneurs

Season 1 Episode 2657

In episode #2657, We discuss the recent lawsuit filed by the New York Times against OpenAI and Microsoft, delving into the lawsuit's details. It alle…

2 years, 9 months ago

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Why Machine Learning Sucks for Predicting Ad Success & What Big Media Layoffs Mean for Marketing
Why Machine Learning Sucks for Predicting Ad Success & What Big Media Layoffs Mean for Marketing

Season 1 Episode 2656

In episode #2656, we discuss a paper that reveals the limitations of sophisticated ad engagement propensity scoring techniques. Emphasizing the impor…

2 years, 9 months ago

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Are Google Ads Still Worth It?, AI for Paid Ads, and Paying for Coaches Doesn't Make Sense (Reactions)
Are Google Ads Still Worth It?, AI for Paid Ads, and Paying for Coaches Doesn't Make Sense (Reactions)

Season 1 Episode 2655

In episode #2655, we discuss the effectiveness of Google Ads and the value of business coaches. We break down the data on Google Ads, including click…

2 years, 9 months ago

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The Exclusive Credit Card Made for Creators | Eric Wei
The Exclusive Credit Card Made for Creators | Eric Wei

Season 1

Eric Wei, co-founder of Karat, discusses the challenges that creators face in the financial ecosystem and how Karat aims to provide financial service…

2 years, 9 months ago

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Year in Review: Marketing Breakthroughs and Lessons (Experiments)
Year in Review: Marketing Breakthroughs and Lessons (Experiments)

Season 1 Episode 2654

In episode #2654, we delve into our marketing breakthroughs and lessons learned from the past year. We emphasize the crucial role of programmatic SEO…

2 years, 9 months ago

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What Ranking #1 on Google REALLY means (the unseen benefits of SEO) (Marketing 101)
What Ranking #1 on Google REALLY means (the unseen benefits of SEO) (Marketing 101)

Season 1 Episode 2653

In episode #2653, we delve into a strategic approach to guide customers past other products and stimulate impulse purchases. Emphasizing the signific…

2 years, 9 months ago

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Secret Marketing Statistics To Arm You for 2024 (Millions of Data Points) (Trends)
Secret Marketing Statistics To Arm You for 2024 (Millions of Data Points) (Trends)

Season 1 Episode 2652

In episode #2652, we delve into the evolving landscape of organic social media reach. Analyzing data from 15,000 social media profiles over the past …

2 years, 9 months ago

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THIS might disrupt the $2.2B SEO industry completely (Generative Engine Optimization) (AI Corner)
THIS might disrupt the $2.2B SEO industry completely (Generative Engine Optimization) (AI Corner)

Season 1 Episode 2651

In episode #2651, we discuss the concept of Generative Engine Optimization (GEO) and its potential impact on the future of SEO. We explore a 19-page …

2 years, 9 months ago

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Cutting Interest Rates in 2024, How the 'All-In' Podcast Dominated Silicon Valley, The Risks of Becoming a Full-time Creator (Reactions Dec 2023 Week 3)
Cutting Interest Rates in 2024, How the 'All-In' Podcast Dominated Silicon Valley, The Risks of Becoming a Full-time Creator (Reactions Dec 2023 Week 3)

Season 1 Episode 2650

In episode #2650, we share our thoughts on the impact of interest rates on the economy and marketing, the growth of the "All In" podcast, and its pot…

2 years, 9 months ago

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