Podcast Episodes
Back to SearchAI Companies Are Taking a Lot of The Good Marketers
In this episode, Eric and Neil talk about how AI companies are outbidding everyone for elite marketers, why many would join an AI rocket ship if star…
1 year ago
Neil and Eric dive into the psychology of framing...
In this episode, Neil and Eric dive into the psychology of framing, from how child-mortality data shifts when reframed to the power of decoy pricing …
1 year ago
Google AI Mode is About to Get More Popular
In this episode, Eric and Neil unpack Google AI Mode’s Chrome integration and how 100M MAUs could ignite a new distribution flywheel—fueling ads, par…
1 year ago
Elon Musk's 'Daddy's Home' Insane Work Schedule
In this episode, Neil and Eric dissect Elon Musk’s “Daddy is very much home” grind—from Optimus engineering to late-night Tesla chip reviews and a Co…
1 year ago
AI has changed SEO forever (SEO vs GEO)
In this episode, Neil and Eric break down how to win both Google rankings and AI citations. They compare short-query SEO factors like backlinks, auth…
1 year ago
Marketing Agencies Are Feeling an Artificial Uptick in Business
Agencies face pressure but smart M&A chances emerge. We cover deal math, asset vs. stock pitfalls, ops fixes, “artificial upticks,” and brand-safety …
1 year ago
This is 100x Better Than Netflix
Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/
Want to recruit great marketers? Find them here: https://market…
1 year ago
ChatGPT vs Gemini | The Empire Strikes Back
Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/
Want to recruit great marketers? Find them here: https://marketin…
1 year ago
GEO is not different than SEO. BUT…
In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They…
1 year, 1 month ago
What to Do If Someone Copies Your Product?
Episode 3042
In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hir…
1 year, 1 month ago