Podcast Episodes
Back to Search374 - The Four Types of Buyers with Courtney Fanning
Episode 374
This conversation with copywriter and brand strategist Courtney Fanning changed how I think about copywriting. The premise is simple (if a little unc…
2 months, 1 week ago
373 - Double Your Marketing Mileage
Episode 373
There's this cookbook my mom had when I was growing up called More With Less. The whole premise was: here are big, satisfying meals made with humble …
2 months, 2 weeks ago
372 - Marketing in Hard Times
Episode 372
This month, we're taking a little break from new episodes and digging into our (big) archive to reshare some of our past faves. Today's replay origin…
2 months, 3 weeks ago
371 - Three Signs You're Doing Better Than You Think
Episode 371
I was talking to a photographer friend who - by every outside measure - is killing it. On the inside, though? She admitted she was struggling with fe…
3 months ago
370 - Navigating the AI Scaries: Your Concerns are Your Compass
Episode 370
Having concerns about AI isn't a bad thing: it means you're thinking critically about an issue that warrants critical thought. But nor do concerns me…
3 months, 1 week ago
369 - Manual Mode: Using AI Without Losing Yourself
Episode 369
I remember the exact moment I first heard about ChatGPT. I was walking my dog, talking to my dad on the phone, and he mentioned this thing he'd heard…
3 months, 2 weeks ago
368 - Airtable for Artists: Tech that Works With Your Brain with Ashley Rose
Episode 368
Okay, I'll just say it: I am an Airtable evangelist. I have been for years. It runs my episode archive, my client data, my business dashboard, my pro…
3 months, 3 weeks ago
367 - The System Behind Your Tech Stack
Episode 367
Tech tools and software are an easy thing to accumulate. Most of us add tools when we find them, promising ourselves we'll dive in "as soon as we hav…
3 months, 4 weeks ago
366 - Lower Prices, Higher Profits with Naomi Boyer
Episode 366
Ever wonder what it actually looks like to build a profitable photography business on lower prices and higher volume? That's what this conversation w…
4 months ago
365 - The Low-Ticket Lead-In
Episode 365
What if the most profitable thing in your business isn't your highest-priced offer?
That's the question behind this episode - and the answer might sur…
4 months, 1 week ago