Episode Details
Back to Episodes373 - Double Your Marketing Mileage
Description
There's this cookbook my mom had when I was growing up called More With Less. The whole premise was: here are big, satisfying meals made with humble ingredients. It was on her shelf my entire childhood, and honestly... it's basically how I think about business strategy too.
This episode is one of our most popular ever, and I'm re-sharing it as part of our Summer Essentials series because right now - in this slower-before-it-gets-busier stretch - is a great time to re-engage your most valuable marketing asset: your past clients.
In this episode, I’m sharing four simple, relationship-focused ways to bring people back in, get them talking about you, and build more consistency and sustainability into your schedule and revenue.
We’ll cover:
- How to re-engage past clients with new or expanded offers
- A smart way to use client stories and testimonials that builds trust and drives bookings
- What it looks like to partner with clients to grow your network
- The membership model that keeps your best clients coming back, year after year
LINKS:
- If you want to go deeper on the membership piece, check out my course Revenue on Repeat
Resources:
- New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
- Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
- Long-time listener? Leave a review!