Podcast Episodes
Back to SearchHow Brands Can Win on Instacart, with Kiri Masters, Founder of Bobsled Marketing
Episode 100
Online grocery will more than double to 21.5% of total U.S. grocery sales by 2025. A major outlet for that growth will likely be Instacart, and brand…
5 years, 3 months ago
What It Means to Be a Brand Today, with Andrea Leigh, VP of Strategy & Insights at Ideoclick
Episode 99
With the onslaught of niche brands, the movement from mass market to the market of masses, and the impact of digital on omnichannel commerce, what it…
5 years, 4 months ago
Building Trust on the B2B Digital Shelf, with Sean Donovan, Digital Channel Manager for the Americas, MSA - The Safety Company
Episode 98
There’s a lot at stake when B2B industrial buyers shop for safety products. The data’s got to be right and these days, it’s got to be digital. Sean D…
5 years, 4 months ago
Orchestrating Brand Across the Full Spectrum of Commerce, with Edward Kim and Dan Saltzman of Ogilvy
Episode 97
From the hallowed halls of Ogilvy, where branding was born, comes a new set of thinking around how brand can and must be infused into every stage of …
5 years, 4 months ago
The Evolution of the Grocery Shopper, with Peter V.S. Bond
Episode 96
Peter V.S. Bond, well-known as the co-host of the CPG Guys podcast, has a day job as VP Strategy & Retail Partnerships at PowerReviews. He put on tha…
5 years, 4 months ago
Interview: Live Shopping on the Rise, With Maryam Ghahremani, CEO of Live Video Shopping Platform Provider Bambuser
Episode 95
If you heard there is a commerce experience driving conversion rates of 20-40% on average, wouldn’t you want in? That’s what many brands worldwide ar…
5 years, 4 months ago
The Critical Role of Channel Optimization in Modern Commerce, with Don Brett Chief Digital Officer at NBG Home
Episode 94
There’s so much noise in ecommerce today, and filtering out that noise to find the meaningful signal to push your business forward can be hard to fin…
5 years, 5 months ago
Amazon Earnings and Takeaways with Melissa Burdick
Episode 93
Melissa Burdick, co-founder and President of advertising platform provider Pacvue, and overall ecommerce and Amazon whisperer, joins Rob and Peter to…
5 years, 5 months ago
Interview: Turning Moments that Matter into a Competitive Advantage, with Fred Reichheld of Bain & Company, creator of the Net Promoter System
Episode 92
The trend of brand manufacturers going direct to consumer has created more opportunities than ever for them to delight their consumers with moments t…
5 years, 5 months ago
Interview: Filling the Consumer Data Decision Gap, with Jascha Kaykas-Wolff, President at Lytics
Episode 91
In this D2C era, first-party consumer data is increasingly becoming a brands’ most valuable asset. The hard part is how to draw the line from that da…
5 years, 5 months ago